Comments on: Measuring The Value of Social Media: SEO Starting Point

By: Nick

Nick — Sat, 10 Nov 2007 04:43:43 +0000

BuzzNumbers gives us an excel report we give to our clients, showing how effective our online marketing efforts are.

The good thing is that if one of our online marketing campaigns isnt performing, we know early and can act fast to bolster the success of the campaign.

If we do do a good job, and say, one of our blogger pr campaigns goes well, we have this report that allows us to show the value of what we do.

By: Jason Falls

Jason Falls — Tue, 06 Nov 2007 04:19:04 +0000

Hey Nick. I haven’t checked out BuzzNumbers but I’ll give it a shot and see what they have to offer.

Bottom line for you, though, is this: Is it giving you the information you or your clients want? If so, it’s a good investment.

By: Nick HaC

Nick HaC — Mon, 05 Nov 2007 13:47:26 +0000

We have been using BuzzNumbers - http://www.BuzzNumbersHQ.com - for monitoring and reporting online media for our clients?

Is anyone else using BuzzNumbers? It seems pretty good but i wonder how it compares to some of the bigger end of town products like Neilson?

By: search » Measuring The Value of Social Media: SEO Starting Point

search » Measuring The Value of Social Media: SEO Starting Point — Fri, 02 Nov 2007 23:44:58 +0000

[...] Read the rest of this great post here [...]

By: Web Strategy Reading: Oct 28th, 2007

Web Strategy Reading: Oct 28th, 2007 — Sun, 28 Oct 2007 17:24:00 +0000

[...] and think you should too: Jason did some searching on the top Measurement firms and discovered that the Web Strategy Blog was on the top search results for the term Social media measurement. Thanks Jason for the wonderful feedback, but keep in mind [...]

By: Jason Falls

Jason Falls — Sat, 27 Oct 2007 02:48:55 +0000

Nathan, no problem with the blatant pitch. I asked for it. Thank you for the response and sharing the knowledge. Glad to have linked to you and to read regularly. Thanks for stopping by.

By: Nathan Gilliatt

Nathan Gilliatt — Sat, 27 Oct 2007 01:23:23 +0000

The point of my post (”sorting out social media measurement”–thanks for the link) was that “social media measurement means different things in different contexts. A lot of the discussion is an extension of web analytics–measuring audience and behavior. Most of the companies on Jeremiah’s post are in the social media analysis game–measuring online content (answering the question, “what are people saying online?”).

Helping companies find the right vendor is a major part of what I do. It starts with the Guide to Social Media Analysis, which gives you more information about the companies than any list (more, in fact, than you’ll find on most of their web sites, too).

http://www.socialtarget.com/research/

Apologies for the blatant pitch, but your questions are exactly what I set out to find out at the beginning of the year.

By: Social Media Explorer : Measuring The Value Of Social Media: Sales Techniques

Social Media Explorer : Measuring The Value Of Social Media: Sales Techniques — Thu, 25 Oct 2007 03:21:05 +0000

[...] as a reminder from Tuesday’s initial post in this series the three questions we are looking to have answered [...]

By: Kami Huyse

Kami Huyse — Wed, 24 Oct 2007 02:16:08 +0000

I happen to love Jeremiah too, but I am interested, have you come up with a short list yet? I have been looking into many of the companies myself and just saw a new (and might I add very interesting tool) today at the PRSA convention. It might also be interesting to publish a short list and see which ones come to visit you here. A good sign of if they are following the conversation about their business.

At any rate, thanks for the link.