Episode 3 of our Holy Fark! series with Fark.com founder and author Drew Curtis turns the focus on traditional media. Curtis says newspapers and television news aren’t in trouble, as many industry watchers say, they’re just used to larger profits. He then takes us through an explanation of why the Internet is outing the advertising model of legacy media as a rip-off and asserts that social media is “the way to go” in terms of reaching audiences.
[youtube]http://www.youtube.com/watch?v=SqUljvpWcss[/youtube]
For more, check out Holy Fark! Part 1 and Holy Fark! Part 2.
Technorati Tags: Drew Curtis, Fark, Fark.com, advertising, media, newspapers, mass media, Jason Falls
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Jason Falls is the director of social media for Doe-Anderson, a brand-building agency in Louisville, Ky., specializing in building brand enthusiasts. A public relations professional by trade and writer by craft, Falls is co-founder of the Social Media Club Louisville. This blog is his own, contains his opinions and observations and does not necessarily reflect those of Doe-Anderson or its clients.
