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	<title>Comments on: 4 Ways To Save The Newsroom</title>
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	<link>http://www.socialmediaexplorer.com/2008/05/28/4-ways-to-save-the-newsroom/</link>
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	<pubDate>Thu, 20 Nov 2008 09:41:05 +0000</pubDate>
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		<title>By: When Your Newspaper Is Written by Interns &#187; The Buzz Bin</title>
		<link>http://www.socialmediaexplorer.com/2008/05/28/4-ways-to-save-the-newsroom/#comment-2324</link>
		<dc:creator>When Your Newspaper Is Written by Interns &#187; The Buzz Bin</dc:creator>
		<pubDate>Mon, 14 Jul 2008 13:54:36 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaexplorer.com/?p=396#comment-2324</guid>
		<description>[...] Well it has, and people are noticing. Whether its reduced local business coverage or just shoddy reporting (believe me, PR people are the first to notice), the Post&#8217;s woes do mirror those of the industry as a whole.&#160; What began as a threat, is now changing the entire profession of journalism. [...]</description>
		<content:encoded><![CDATA[<p>[...] Well it has, and people are noticing. Whether its reduced local business coverage or just shoddy reporting (believe me, PR people are the first to notice), the Post&#8217;s woes do mirror those of the industry as a whole.&#160; What began as a threat, is now changing the entire profession of journalism. [...]</p>
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		<title>By: David Reich  my 2 cents</title>
		<link>http://www.socialmediaexplorer.com/2008/05/28/4-ways-to-save-the-newsroom/#comment-2028</link>
		<dc:creator>David Reich  my 2 cents</dc:creator>
		<pubDate>Sat, 31 May 2008 20:42:43 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaexplorer.com/?p=396#comment-2028</guid>
		<description>An interesting post with some good ideas.  I remain a bit concerned, though, about citizen journalism.  I tend to agree with the C-J publisher regarding accuracy.

I do like the idea of a paper running, in print, material from readers, identified as "user generated."  This way, a reader can look at it and understand it may not have the degree of accuracy and lack of bias that a story from a trained journalist is expected to produce.

The Gannett paper where i live in Mount Vernon NY (Westchester County, just north of NY City) has been quite active with blogs on a wide variety of subjects.  Some are good and others, especially the political blogs, have become a place where there's been lots of personal attacks, unfounded allegations and, in a few cases, some offensive racist and anti-semetic rantings that the paper should have monitored and quickly deleted.

Newspapers definitely face a challenging environment these days.  I think where they can do best and thrive is by reporting local news and analysis.

I've written about those challenges at
http://reichcomm.typepad.com/my_weblog/2008/04/taking-a-new-lo.html</description>
		<content:encoded><![CDATA[<p>An interesting post with some good ideas.  I remain a bit concerned, though, about citizen journalism.  I tend to agree with the C-J publisher regarding accuracy.</p>
<p>I do like the idea of a paper running, in print, material from readers, identified as &#8220;user generated.&#8221;  This way, a reader can look at it and understand it may not have the degree of accuracy and lack of bias that a story from a trained journalist is expected to produce.</p>
<p>The Gannett paper where i live in Mount Vernon NY (Westchester County, just north of NY City) has been quite active with blogs on a wide variety of subjects.  Some are good and others, especially the political blogs, have become a place where there&#8217;s been lots of personal attacks, unfounded allegations and, in a few cases, some offensive racist and anti-semetic rantings that the paper should have monitored and quickly deleted.</p>
<p>Newspapers definitely face a challenging environment these days.  I think where they can do best and thrive is by reporting local news and analysis.</p>
<p>I&#8217;ve written about those challenges at<br />
<a href="http://reichcomm.typepad.com/my_weblog/2008/04/taking-a-new-lo.html" rel="nofollow">http://reichcomm.typepad.com/my_weblog/2008/04/taking-a-new-lo.html</a></p>
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		<title>By: Higher Education Internet Marketers Links of the Week May 16th, 2008 &#124; .eduGuru</title>
		<link>http://www.socialmediaexplorer.com/2008/05/28/4-ways-to-save-the-newsroom/#comment-2018</link>
		<dc:creator>Higher Education Internet Marketers Links of the Week May 16th, 2008 &#124; .eduGuru</dc:creator>
		<pubDate>Fri, 30 May 2008 13:36:24 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaexplorer.com/?p=396#comment-2018</guid>
		<description>[...] 4 Ways To Save The Newsroom - A deep and thought provoking read about how newsrooms can adapt and save themselves. [...]</description>
		<content:encoded><![CDATA[<p>[...] 4 Ways To Save The Newsroom - A deep and thought provoking read about how newsrooms can adapt and save themselves. [...]</p>
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		<title>By: Hannah</title>
		<link>http://www.socialmediaexplorer.com/2008/05/28/4-ways-to-save-the-newsroom/#comment-2017</link>
		<dc:creator>Hannah</dc:creator>
		<pubDate>Fri, 30 May 2008 05:29:20 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaexplorer.com/?p=396#comment-2017</guid>
		<description>I recently had the opportunity to talk to the editors of alternative weeklies. For them, their content has always been free so moving online actually saved them money in paper costs. I wonder if these alternative papers might have more of a shot of staying relevant as content moves online.</description>
		<content:encoded><![CDATA[<p>I recently had the opportunity to talk to the editors of alternative weeklies. For them, their content has always been free so moving online actually saved them money in paper costs. I wonder if these alternative papers might have more of a shot of staying relevant as content moves online.</p>
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		<title>By: Saying no to clients, saying yes to 140 character resumes &#171; PR Research</title>
		<link>http://www.socialmediaexplorer.com/2008/05/28/4-ways-to-save-the-newsroom/#comment-2016</link>
		<dc:creator>Saying no to clients, saying yes to 140 character resumes &#171; PR Research</dc:creator>
		<pubDate>Thu, 29 May 2008 23:45:16 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaexplorer.com/?p=396#comment-2016</guid>
		<description>[...] everyone declaring the death of print, Social Media Explorer lists &#8220;4 Ways to Save the Newsroom.&#8221; 1. Get over yourself 2. Listen 3. Stop hiding behind accuracy 4. Know your role That said [...]</description>
		<content:encoded><![CDATA[<p>[...] everyone declaring the death of print, Social Media Explorer lists &#8220;4 Ways to Save the Newsroom.&#8221; 1. Get over yourself 2. Listen 3. Stop hiding behind accuracy 4. Know your role That said [...]</p>
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		<title>By: THINKing &#187; Mammals 1, Dinosaurs 0</title>
		<link>http://www.socialmediaexplorer.com/2008/05/28/4-ways-to-save-the-newsroom/#comment-2014</link>
		<dc:creator>THINKing &#187; Mammals 1, Dinosaurs 0</dc:creator>
		<pubDate>Thu, 29 May 2008 14:29:08 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaexplorer.com/?p=396#comment-2014</guid>
		<description>[...] continue to lose readers for a variety of reasons I don&#8217;t need to dwell on. Read this recent SocialMediaExplorer post for some thoughts on the [...]</description>
		<content:encoded><![CDATA[<p>[...] continue to lose readers for a variety of reasons I don&#8217;t need to dwell on. Read this recent SocialMediaExplorer post for some thoughts on the [...]</p>
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		<title>By: Jason Falls</title>
		<link>http://www.socialmediaexplorer.com/2008/05/28/4-ways-to-save-the-newsroom/#comment-2009</link>
		<dc:creator>Jason Falls</dc:creator>
		<pubDate>Thu, 29 May 2008 00:39:32 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaexplorer.com/?p=396#comment-2009</guid>
		<description>Ed - You are never going to be looked down upon or scoffed at for disagreeing here. I encourage it. My personality is such that reining in from my readers needs to occur on a regular basis. So long as you have valid points (which you do) all opinions are welcome.

You're absolutely right that the level of commitment to new media tools is off-set from my ideal due to the financial priority structure. And you're also right that a shortcoming traditional media outlets have is they consider the new media tools supplemental and not instrumental. 

My main point here, though, is not to encourage old guard media to treat engagement as a priority, but to use the new media tools to use their audiences to assist in their coverage. We're in the era of community and the community is powerful. Newspapers, television stations, even radio stations aren't recognizing this well and wondering why they aren't relevant to their audiences anymore.

To your final point and question, yes, new media is more analysis/opinion and traditional is more news gathering from an orientation and training perspective. But there's no reason old media have to take a back seat. Credible pundits are better than random ones any day. If media outlets embrace new media, they can still rule the roost, business models notwithstanding.

Jeff -- Excellent ideas. Crowdsourcing ideas cannot be bad in today's environment.

Mari -- I've heard good things about GetSatisfaction.com as well. Would love to know more about it.

Kyle -- Sound approach to commenting, sir, and I'm proud we motivated you to respond. Would love to know more about the thoughts it provoked, meaningful, I'm certain they are.</description>
		<content:encoded><![CDATA[<p>Ed - You are never going to be looked down upon or scoffed at for disagreeing here. I encourage it. My personality is such that reining in from my readers needs to occur on a regular basis. So long as you have valid points (which you do) all opinions are welcome.</p>
<p>You&#8217;re absolutely right that the level of commitment to new media tools is off-set from my ideal due to the financial priority structure. And you&#8217;re also right that a shortcoming traditional media outlets have is they consider the new media tools supplemental and not instrumental. </p>
<p>My main point here, though, is not to encourage old guard media to treat engagement as a priority, but to use the new media tools to use their audiences to assist in their coverage. We&#8217;re in the era of community and the community is powerful. Newspapers, television stations, even radio stations aren&#8217;t recognizing this well and wondering why they aren&#8217;t relevant to their audiences anymore.</p>
<p>To your final point and question, yes, new media is more analysis/opinion and traditional is more news gathering from an orientation and training perspective. But there&#8217;s no reason old media have to take a back seat. Credible pundits are better than random ones any day. If media outlets embrace new media, they can still rule the roost, business models notwithstanding.</p>
<p>Jeff &#8212; Excellent ideas. Crowdsourcing ideas cannot be bad in today&#8217;s environment.</p>
<p>Mari &#8212; I&#8217;ve heard good things about GetSatisfaction.com as well. Would love to know more about it.</p>
<p>Kyle &#8212; Sound approach to commenting, sir, and I&#8217;m proud we motivated you to respond. Would love to know more about the thoughts it provoked, meaningful, I&#8217;m certain they are.</p>
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		<title>By: Kyle James</title>
		<link>http://www.socialmediaexplorer.com/2008/05/28/4-ways-to-save-the-newsroom/#comment-2008</link>
		<dc:creator>Kyle James</dc:creator>
		<pubDate>Wed, 28 May 2008 22:41:33 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaexplorer.com/?p=396#comment-2008</guid>
		<description>I usually don't leave a comment without actually having something meaningful to add, but this was a great thought provoking read.  Thank you!</description>
		<content:encoded><![CDATA[<p>I usually don&#8217;t leave a comment without actually having something meaningful to add, but this was a great thought provoking read.  Thank you!</p>
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		<title>By: Mari Adkins</title>
		<link>http://www.socialmediaexplorer.com/2008/05/28/4-ways-to-save-the-newsroom/#comment-2007</link>
		<dc:creator>Mari Adkins</dc:creator>
		<pubDate>Wed, 28 May 2008 17:55:46 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaexplorer.com/?p=396#comment-2007</guid>
		<description>re: the suggestion of SuggestionBox, I've been on several sites lately which use GetSatisfaction.com - it seems to work well.</description>
		<content:encoded><![CDATA[<p>re: the suggestion of SuggestionBox, I&#8217;ve been on several sites lately which use GetSatisfaction.com - it seems to work well.</p>
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		<title>By: Mari Adkins</title>
		<link>http://www.socialmediaexplorer.com/2008/05/28/4-ways-to-save-the-newsroom/#comment-2006</link>
		<dc:creator>Mari Adkins</dc:creator>
		<pubDate>Wed, 28 May 2008 17:51:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaexplorer.com/?p=396#comment-2006</guid>
		<description>Well done.</description>
		<content:encoded><![CDATA[<p>Well done.</p>
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