Jason got an excellent response (and rightly so) to last week’s post on the ROI of Social Media. Â Both the post itself, and the comments, provided a lot of insight into appropriate valuation of social media services. Â
In particular, I was captured by Dan Thornton’s comment, which mentioned three different perspectives: the social perspective, the old school perspective, and the transitional perspective. Â
I love reading the perspective of the thought leaders who are trying to establish standards and practices for the future of the social media space. Â I think it’s also important to remember that we’re not quite there yet.