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	<title>Comments on: On Message? You Missed The Point.</title>
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	<link>http://www.socialmediaexplorer.com/2008/11/12/on-message-you-missed-the-point/</link>
	<description>Social Media Consulting, Public Speaking and Education</description>
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		<title>By: Why messaging is so important instead of just babble &#124; Your Web Chick</title>
		<link>http://www.socialmediaexplorer.com/2008/11/12/on-message-you-missed-the-point/comment-page-2/#comment-19467</link>
		<dc:creator>Why messaging is so important instead of just babble &#124; Your Web Chick</dc:creator>
		<pubDate>Tue, 07 Jul 2009 16:05:50 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaexplorer.com/?p=773#comment-19467</guid>
		<description>[...] read more &#124; digg story [...]</description>
		<content:encoded><![CDATA[<p>[...] read more | digg story [...]</p>
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		<title>By: Flexibility is not strategy (part 4) &#171; Spackle</title>
		<link>http://www.socialmediaexplorer.com/2008/11/12/on-message-you-missed-the-point/comment-page-2/#comment-12590</link>
		<dc:creator>Flexibility is not strategy (part 4) &#171; Spackle</dc:creator>
		<pubDate>Wed, 27 May 2009 14:35:26 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaexplorer.com/?p=773#comment-12590</guid>
		<description>[...] jokes are made at the expense of having consistent representation of a topic.&#160; Being “on message” is corporate obfuscation and doublespeak, but its power can be used for the purposes of [...]</description>
		<content:encoded><![CDATA[<p>[...] jokes are made at the expense of having consistent representation of a topic.&#160; Being “on message” is corporate obfuscation and doublespeak, but its power can be used for the purposes of [...]</p>
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		<title>By: Message in a Bottle &#124; soloprpro.com</title>
		<link>http://www.socialmediaexplorer.com/2008/11/12/on-message-you-missed-the-point/comment-page-2/#comment-1823</link>
		<dc:creator>Message in a Bottle &#124; soloprpro.com</dc:creator>
		<pubDate>Thu, 29 Jan 2009 00:03:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaexplorer.com/?p=773#comment-1823</guid>
		<description>[...] using the same words, regurgitated the same way, regardless of the question or setting (think of politicians, who hang onto their talking points with white knuckles like a kid onto a security [...]</description>
		<content:encoded><![CDATA[<p>[...] using the same words, regurgitated the same way, regardless of the question or setting (think of politicians, who hang onto their talking points with white knuckles like a kid onto a security [...]</p>
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		<title>By: The Shift Of Trusted, Influential Media: From Brands To People</title>
		<link>http://www.socialmediaexplorer.com/2008/11/12/on-message-you-missed-the-point/comment-page-2/#comment-1822</link>
		<dc:creator>The Shift Of Trusted, Influential Media: From Brands To People</dc:creator>
		<pubDate>Mon, 01 Dec 2008 14:07:16 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaexplorer.com/?p=773#comment-1822</guid>
		<description>[...] Jason Falls sagely writes, if you&#8217;re on message, you&#8217;ve missed the point.  And he&#8217;s right - it is obvious to smart people when high level executives and politicians [...]</description>
		<content:encoded><![CDATA[<p>[...] Jason Falls sagely writes, if you&#8217;re on message, you&#8217;ve missed the point.  And he&#8217;s right &#8211; it is obvious to smart people when high level executives and politicians [...]</p>
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		<title>By: JasonFalls</title>
		<link>http://www.socialmediaexplorer.com/2008/11/12/on-message-you-missed-the-point/comment-page-2/#comment-2614</link>
		<dc:creator>JasonFalls</dc:creator>
		<pubDate>Wed, 19 Nov 2008 10:58:13 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaexplorer.com/?p=773#comment-2614</guid>
		<description>And your point, Jim, is the point - We need communications professionals to stop programming politicians and teach them how to have real conversations again. Well stated and much appreciated. Thanks for the comment.</description>
		<content:encoded><![CDATA[<p>And your point, Jim, is the point &#8211; We need communications professionals to stop programming politicians and teach them how to have real conversations again. Well stated and much appreciated. Thanks for the comment.</p>
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		<title>By: JasonFalls</title>
		<link>http://www.socialmediaexplorer.com/2008/11/12/on-message-you-missed-the-point/comment-page-2/#comment-4945</link>
		<dc:creator>JasonFalls</dc:creator>
		<pubDate>Wed, 19 Nov 2008 10:58:13 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaexplorer.com/?p=773#comment-4945</guid>
		<description>And your point, Jim, is the point - We need communications professionals to stop programming politicians and teach them how to have real conversations again. Well stated and much appreciated. Thanks for the comment.</description>
		<content:encoded><![CDATA[<p>And your point, Jim, is the point &#8211; We need communications professionals to stop programming politicians and teach them how to have real conversations again. Well stated and much appreciated. Thanks for the comment.</p>
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		<title>By: JasonFalls</title>
		<link>http://www.socialmediaexplorer.com/2008/11/12/on-message-you-missed-the-point/comment-page-2/#comment-17417</link>
		<dc:creator>JasonFalls</dc:creator>
		<pubDate>Wed, 19 Nov 2008 10:58:13 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaexplorer.com/?p=773#comment-17417</guid>
		<description>And your point, Jim, is the point - We need communications professionals to stop programming politicians and teach them how to have real conversations again. Well stated and much appreciated. Thanks for the comment.</description>
		<content:encoded><![CDATA[<p>And your point, Jim, is the point &#8211; We need communications professionals to stop programming politicians and teach them how to have real conversations again. Well stated and much appreciated. Thanks for the comment.</p>
]]></content:encoded>
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		<title>By: JasonFalls</title>
		<link>http://www.socialmediaexplorer.com/2008/11/12/on-message-you-missed-the-point/comment-page-2/#comment-18943</link>
		<dc:creator>JasonFalls</dc:creator>
		<pubDate>Wed, 19 Nov 2008 10:58:13 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaexplorer.com/?p=773#comment-18943</guid>
		<description>And your point, Jim, is the point - We need communications professionals to stop programming politicians and teach them how to have real conversations again. Well stated and much appreciated. Thanks for the comment.</description>
		<content:encoded><![CDATA[<p>And your point, Jim, is the point &#8211; We need communications professionals to stop programming politicians and teach them how to have real conversations again. Well stated and much appreciated. Thanks for the comment.</p>
]]></content:encoded>
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		<title>By: Jim Durbin</title>
		<link>http://www.socialmediaexplorer.com/2008/11/12/on-message-you-missed-the-point/comment-page-2/#comment-2613</link>
		<dc:creator>Jim Durbin</dc:creator>
		<pubDate>Wed, 19 Nov 2008 02:29:34 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaexplorer.com/?p=773#comment-2613</guid>
		<description>While I share your frustration, i would like to throw something out there.  Politicians aren&#039;t just trained to answer questions like Hagan.  They&#039;re actually trained to respond to keywords with stock phrases.  It&#039;s one of the reasons that politicians sound so incredibly stupid in the debates.&lt;br&gt;&lt;br&gt;The argument is that for many people, an interview or debate is the only time they will see or hear the politician.  Thus what sounds incredibly dull and repetitive to someone who is keyed in, sounds refreshing and comforting to the swing voters, which are the people who tune in at the end of an election. &lt;br&gt;&lt;br&gt;Take Palin.  A lot of hay was made about Palin&#039;s responses to Couric, but it&#039;s clear that her baffling responses were the result of too many keywords in Couric&#039;s questions.  The real game is figuring out when a politician is playing dumb, and when they&#039;re just a wind-em-up monkey who has nice hair and takes orders well.  The standard role of running of president isn&#039;t any of the things we would ask for - it&#039;s the ability to give the same speech hundreds of times, while raising large amounts of money, and getting the public and other politicians to project their thoughts as your own.  That&#039;s what a politician does, and the leadership and decision making abilities, you hope are there. &lt;br&gt;&lt;br&gt;And while it would be nice to have intelligent politicians (Obama&#039;s intelligence clearly won over a large number of upper income voters that voted Bush in 2004), it also gives the opposition the chance to seize on things that are said and twist them.  When you take a stand, you&#039;re alienating someone, and giving your opponent the chance to define you. &lt;br&gt;&lt;br&gt;Of course, it helps if the media has a story they want to tell, and you know how to play into that.  As for Kagan, her lack of response could be the inability to respond, or it could be that she was told not to, and thus never left her comfort zone, no matter how lame it was.</description>
		<content:encoded><![CDATA[<p>While I share your frustration, i would like to throw something out there.  Politicians aren&#39;t just trained to answer questions like Hagan.  They&#39;re actually trained to respond to keywords with stock phrases.  It&#39;s one of the reasons that politicians sound so incredibly stupid in the debates.</p>
<p>The argument is that for many people, an interview or debate is the only time they will see or hear the politician.  Thus what sounds incredibly dull and repetitive to someone who is keyed in, sounds refreshing and comforting to the swing voters, which are the people who tune in at the end of an election. </p>
<p>Take Palin.  A lot of hay was made about Palin&#39;s responses to Couric, but it&#39;s clear that her baffling responses were the result of too many keywords in Couric&#39;s questions.  The real game is figuring out when a politician is playing dumb, and when they&#39;re just a wind-em-up monkey who has nice hair and takes orders well.  The standard role of running of president isn&#39;t any of the things we would ask for &#8211; it&#39;s the ability to give the same speech hundreds of times, while raising large amounts of money, and getting the public and other politicians to project their thoughts as your own.  That&#39;s what a politician does, and the leadership and decision making abilities, you hope are there. </p>
<p>And while it would be nice to have intelligent politicians (Obama&#39;s intelligence clearly won over a large number of upper income voters that voted Bush in 2004), it also gives the opposition the chance to seize on things that are said and twist them.  When you take a stand, you&#39;re alienating someone, and giving your opponent the chance to define you. </p>
<p>Of course, it helps if the media has a story they want to tell, and you know how to play into that.  As for Kagan, her lack of response could be the inability to respond, or it could be that she was told not to, and thus never left her comfort zone, no matter how lame it was.</p>
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		<title>By: Jim Durbin</title>
		<link>http://www.socialmediaexplorer.com/2008/11/12/on-message-you-missed-the-point/comment-page-2/#comment-4944</link>
		<dc:creator>Jim Durbin</dc:creator>
		<pubDate>Wed, 19 Nov 2008 02:29:34 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaexplorer.com/?p=773#comment-4944</guid>
		<description>While I share your frustration, i would like to throw something out there.  Politicians aren&#039;t just trained to answer questions like Hagan.  They&#039;re actually trained to respond to keywords with stock phrases.  It&#039;s one of the reasons that politicians sound so incredibly stupid in the debates.&lt;br&gt;&lt;br&gt;The argument is that for many people, an interview or debate is the only time they will see or hear the politician.  Thus what sounds incredibly dull and repetitive to someone who is keyed in, sounds refreshing and comforting to the swing voters, which are the people who tune in at the end of an election. &lt;br&gt;&lt;br&gt;Take Palin.  A lot of hay was made about Palin&#039;s responses to Couric, but it&#039;s clear that her baffling responses were the result of too many keywords in Couric&#039;s questions.  The real game is figuring out when a politician is playing dumb, and when they&#039;re just a wind-em-up monkey who has nice hair and takes orders well.  The standard role of running of president isn&#039;t any of the things we would ask for - it&#039;s the ability to give the same speech hundreds of times, while raising large amounts of money, and getting the public and other politicians to project their thoughts as your own.  That&#039;s what a politician does, and the leadership and decision making abilities, you hope are there. &lt;br&gt;&lt;br&gt;And while it would be nice to have intelligent politicians (Obama&#039;s intelligence clearly won over a large number of upper income voters that voted Bush in 2004), it also gives the opposition the chance to seize on things that are said and twist them.  When you take a stand, you&#039;re alienating someone, and giving your opponent the chance to define you. &lt;br&gt;&lt;br&gt;Of course, it helps if the media has a story they want to tell, and you know how to play into that.  As for Kagan, her lack of response could be the inability to respond, or it could be that she was told not to, and thus never left her comfort zone, no matter how lame it was.</description>
		<content:encoded><![CDATA[<p>While I share your frustration, i would like to throw something out there.  Politicians aren&#39;t just trained to answer questions like Hagan.  They&#39;re actually trained to respond to keywords with stock phrases.  It&#39;s one of the reasons that politicians sound so incredibly stupid in the debates.</p>
<p>The argument is that for many people, an interview or debate is the only time they will see or hear the politician.  Thus what sounds incredibly dull and repetitive to someone who is keyed in, sounds refreshing and comforting to the swing voters, which are the people who tune in at the end of an election. </p>
<p>Take Palin.  A lot of hay was made about Palin&#39;s responses to Couric, but it&#39;s clear that her baffling responses were the result of too many keywords in Couric&#39;s questions.  The real game is figuring out when a politician is playing dumb, and when they&#39;re just a wind-em-up monkey who has nice hair and takes orders well.  The standard role of running of president isn&#39;t any of the things we would ask for &#8211; it&#39;s the ability to give the same speech hundreds of times, while raising large amounts of money, and getting the public and other politicians to project their thoughts as your own.  That&#39;s what a politician does, and the leadership and decision making abilities, you hope are there. </p>
<p>And while it would be nice to have intelligent politicians (Obama&#39;s intelligence clearly won over a large number of upper income voters that voted Bush in 2004), it also gives the opposition the chance to seize on things that are said and twist them.  When you take a stand, you&#39;re alienating someone, and giving your opponent the chance to define you. </p>
<p>Of course, it helps if the media has a story they want to tell, and you know how to play into that.  As for Kagan, her lack of response could be the inability to respond, or it could be that she was told not to, and thus never left her comfort zone, no matter how lame it was.</p>
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		<title>By: Jim Durbin</title>
		<link>http://www.socialmediaexplorer.com/2008/11/12/on-message-you-missed-the-point/comment-page-2/#comment-17416</link>
		<dc:creator>Jim Durbin</dc:creator>
		<pubDate>Wed, 19 Nov 2008 02:29:34 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaexplorer.com/?p=773#comment-17416</guid>
		<description>While I share your frustration, i would like to throw something out there.  Politicians aren&#039;t just trained to answer questions like Hagan.  They&#039;re actually trained to respond to keywords with stock phrases.  It&#039;s one of the reasons that politicians sound so incredibly stupid in the debates.&lt;br&gt;&lt;br&gt;The argument is that for many people, an interview or debate is the only time they will see or hear the politician.  Thus what sounds incredibly dull and repetitive to someone who is keyed in, sounds refreshing and comforting to the swing voters, which are the people who tune in at the end of an election. &lt;br&gt;&lt;br&gt;Take Palin.  A lot of hay was made about Palin&#039;s responses to Couric, but it&#039;s clear that her baffling responses were the result of too many keywords in Couric&#039;s questions.  The real game is figuring out when a politician is playing dumb, and when they&#039;re just a wind-em-up monkey who has nice hair and takes orders well.  The standard role of running of president isn&#039;t any of the things we would ask for - it&#039;s the ability to give the same speech hundreds of times, while raising large amounts of money, and getting the public and other politicians to project their thoughts as your own.  That&#039;s what a politician does, and the leadership and decision making abilities, you hope are there. &lt;br&gt;&lt;br&gt;And while it would be nice to have intelligent politicians (Obama&#039;s intelligence clearly won over a large number of upper income voters that voted Bush in 2004), it also gives the opposition the chance to seize on things that are said and twist them.  When you take a stand, you&#039;re alienating someone, and giving your opponent the chance to define you. &lt;br&gt;&lt;br&gt;Of course, it helps if the media has a story they want to tell, and you know how to play into that.  As for Kagan, her lack of response could be the inability to respond, or it could be that she was told not to, and thus never left her comfort zone, no matter how lame it was.</description>
		<content:encoded><![CDATA[<p>While I share your frustration, i would like to throw something out there.  Politicians aren&#39;t just trained to answer questions like Hagan.  They&#39;re actually trained to respond to keywords with stock phrases.  It&#39;s one of the reasons that politicians sound so incredibly stupid in the debates.</p>
<p>The argument is that for many people, an interview or debate is the only time they will see or hear the politician.  Thus what sounds incredibly dull and repetitive to someone who is keyed in, sounds refreshing and comforting to the swing voters, which are the people who tune in at the end of an election. </p>
<p>Take Palin.  A lot of hay was made about Palin&#39;s responses to Couric, but it&#39;s clear that her baffling responses were the result of too many keywords in Couric&#39;s questions.  The real game is figuring out when a politician is playing dumb, and when they&#39;re just a wind-em-up monkey who has nice hair and takes orders well.  The standard role of running of president isn&#39;t any of the things we would ask for &#8211; it&#39;s the ability to give the same speech hundreds of times, while raising large amounts of money, and getting the public and other politicians to project their thoughts as your own.  That&#39;s what a politician does, and the leadership and decision making abilities, you hope are there. </p>
<p>And while it would be nice to have intelligent politicians (Obama&#39;s intelligence clearly won over a large number of upper income voters that voted Bush in 2004), it also gives the opposition the chance to seize on things that are said and twist them.  When you take a stand, you&#39;re alienating someone, and giving your opponent the chance to define you. </p>
<p>Of course, it helps if the media has a story they want to tell, and you know how to play into that.  As for Kagan, her lack of response could be the inability to respond, or it could be that she was told not to, and thus never left her comfort zone, no matter how lame it was.</p>
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