Comments on: The Social Media Echo Chamber Makes Me Not Want to Listen

By: Arek Estall

Arek Estall — Mon, 21 Dec 2009 12:03:26 +0000

I'm sure I've read someone else complain about this issue before…

By: The De-evolution of Twitter « Direct Marketing Observations

The De-evolution of Twitter « Direct Marketing Observations — Fri, 04 Dec 2009 15:44:26 +0000

[...] conversations on Twitter these days. A year ago we were complaining about the growing cacophony of echo in the Twitter sphere. Now it appears that everyone doesn’t have time to talk, so they just [...]

By: mike desjardins » Blog Archive » Twitter’s Echo Chamber and Question 1

Wed, 04 Nov 2009 14:18:25 +0000

[...] and other social networks have been accused of being an “echo chamber.” Sometimes it’s difficult to tease out an original thought or dissenting opinion [...]

By: Help! I Can’t Find the Door in the Echo Chamber! Let Me Out! « The Sensory Deprivation Bank

Fri, 24 Jul 2009 11:59:10 +0000

[...] potential in their business. Kevin Palmer (he writes regularly at SocialMedia Answers.com) wrote a post about the echo chamber as turning into an elite club that results in a lack of innovation in the [...]

By: The Echo Chamber and How It Affects Social Media (media) « Strategic Social Media

Tue, 21 Apr 2009 07:48:47 +0000

[...] as an unreliable rumor or misinformation? In researching this notion of the echo chamber, I found a post dealing with issues along the same lines. The author of the post, Kevin Palmer, discusses his [...]

By: Rounding a Social Media Curve

Rounding a Social Media Curve — Tue, 03 Mar 2009 11:04:53 +0000

[...] on providing value, I may need to block out some of the noise. Perhaps stepping out of the echo chamber will allow me to focus on the task at hand. A Tim Ferriss’esque idea -no [...]

By: jen

jen — Thu, 19 Feb 2009 14:25:22 +0000

Wow, this conversation string has been extremely interesting and educational for me. Do i dare say i'm a marketer even though i'm a SM novice. As i begin my search for a new job, i'm trying to keep myself educated on the SM space. I've casually/personally dabbled in it and i'm interested in learning more about the success stories and failures but i must say i've been amused by many on this string who express their frustration with the “same old examples ” but have not offered any new ones themselves.

Maybe you're correct it's their secret weapon and they are not interested in sharing the new “winning example”; or maybe it's just about going against mainstream; or is it a reminder to challeng folks to think beyond the obvious? or maybe the message is take all of this amazing knowledge and opinions and — ask the right questions, do your own research and come up with a strategy that works for your objective. I thank you all! i plan on taking a bit from all of you.

By: jen

jen — Thu, 19 Feb 2009 14:25:22 +0000

By: jen

jen — Thu, 19 Feb 2009 14:25:22 +0000

By: jen

jen — Thu, 19 Feb 2009 14:25:22 +0000

By: Beth Harte

Beth Harte — Wed, 18 Feb 2009 19:41:18 +0000

Kevin, apologies for the delayed response that I promised…had a family situation that called me away for a couple of weeks.

This is a great post and thanks for not drinking the Kool-Aid! I agree with Charity Hisle, we all do need to start somewhere and like Matthew Chamberlin (thanks for the props, BTW!) said education is based in repetition.

That said, for me social media is just another marketing tactic (ah, 'tactic' makes it sound cheap, doesn't it?!), er, another 'tool' in the marketer's toolbox. And when done properly (whatever way it works for a company and their community is the proper way), it can and does lead to business. Here's the thing, a lot of folks are implementing SM and we don't hear about it because they aren't out there chatting it up. It's their secret weapon…