<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd"
xmlns:rawvoice="http://www.rawvoice.com/rawvoiceRssModule/"
	>
<channel>
	<title>Comments on: Skittles New &#8220;Website&#8221; Leaves a Bad Taste for Some</title>
	<atom:link href="http://www.socialmediaexplorer.com/2009/03/04/skittles-new-website-leaves-a-bad-taste-for-some/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.socialmediaexplorer.com/social-media-marketing/skittles-new-website-leaves-a-bad-taste-for-some/</link>
	<description>Social Media Consulting, Public Speaking and Education</description>
	<lastBuildDate>Sun, 12 Feb 2012 03:51:00 +0000</lastBuildDate>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.2.1</generator>
	<item>
		<title>By: Pigpen0151</title>
		<link>http://www.socialmediaexplorer.com/social-media-marketing/skittles-new-website-leaves-a-bad-taste-for-some/comment-page-1/#comment-49099</link>
		<dc:creator>Pigpen0151</dc:creator>
		<pubDate>Sat, 19 Nov 2011 17:35:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaexplorer.com/?p=1199#comment-49099</guid>
		<description>My skittle has a heart. Yes a heart shaped skittle in my bag of yummy skittles.</description>
		<content:encoded><![CDATA[<p>My skittle has a heart. Yes a heart shaped skittle in my bag of yummy skittles.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Are customers in or out of control? &#171;</title>
		<link>http://www.socialmediaexplorer.com/social-media-marketing/skittles-new-website-leaves-a-bad-taste-for-some/comment-page-1/#comment-27407</link>
		<dc:creator>Are customers in or out of control? &#171;</dc:creator>
		<pubDate>Mon, 04 Jan 2010 19:53:41 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaexplorer.com/?p=1199#comment-27407</guid>
		<description>[...] Satisfaction Issues &#124; Tags: brand management, customer engagement By now, you may have heard about Skittles handing over brand power to their customers via their website. I promised myself I wouldn&#8217;t blog about that, or the recent situation in which Tropicana [...]</description>
		<content:encoded><![CDATA[<p>[...] Satisfaction Issues | Tags: brand management, customer engagement By now, you may have heard about Skittles handing over brand power to their customers via their website. I promised myself I wouldn&#8217;t blog about that, or the recent situation in which Tropicana [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Questar &#124; The latest on improving customer satisfaction and loyalty &#187; Blog Archive &#187; Are customers in or out of control?</title>
		<link>http://www.socialmediaexplorer.com/social-media-marketing/skittles-new-website-leaves-a-bad-taste-for-some/comment-page-1/#comment-2045</link>
		<dc:creator>Questar &#124; The latest on improving customer satisfaction and loyalty &#187; Blog Archive &#187; Are customers in or out of control?</dc:creator>
		<pubDate>Fri, 13 Mar 2009 18:50:29 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaexplorer.com/?p=1199#comment-2045</guid>
		<description>[...] now, you may have heard about Skittles handing over brand power to their customers via their website. I promised myself I wouldn&#8217;t blog about that, or the the situation in which Tropicana [...]</description>
		<content:encoded><![CDATA[<p>[...] now, you may have heard about Skittles handing over brand power to their customers via their website. I promised myself I wouldn&#8217;t blog about that, or the the situation in which Tropicana [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: frank barry</title>
		<link>http://www.socialmediaexplorer.com/social-media-marketing/skittles-new-website-leaves-a-bad-taste-for-some/comment-page-1/#comment-33631</link>
		<dc:creator>frank barry</dc:creator>
		<pubDate>Thu, 12 Mar 2009 07:53:16 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaexplorer.com/?p=1199#comment-33631</guid>
		<description>The new Skittles site may not work for everyone. It may not even be the best thing for Mars, but I give them credit for being bold and trying something totally new. &lt;br&gt;&lt;br&gt;&lt;a href=&quot;http://www.kintera.org/site/apps/nlnet/content3.aspx?c=ifINKZOzFmG&amp;b=4426447&amp;content_id={7FA9C1B4-8592-4A68-8AC6-5F7D2A3B449B}&amp;notoc=1&quot; rel=&quot;nofollow&quot;&gt;I talk about it some here - Skittles and Your Nonprofit&lt;/a&gt;&lt;br&gt;&lt;br&gt;I get that it is bad for SEO and that they may not be involved in the conversation, but its genius from a user generated content standpoint. The world is building their site for them. Now they just need to keep producing a product and services that people will say good things about!&lt;br&gt;&lt;br&gt;&lt;a href=&quot;http://twitter.com/franswaa&quot; rel=&quot;nofollow&quot;&gt;http://twitter.com/franswaa&lt;/a&gt;</description>
		<content:encoded><![CDATA[<p>The new Skittles site may not work for everyone. It may not even be the best thing for Mars, but I give them credit for being bold and trying something totally new. </p>
<p><a href="http://www.kintera.org/site/apps/nlnet/content3.aspx?c=ifINKZOzFmG&#038;b=4426447&#038;content_id={7FA9C1B4-8592-4A68-8AC6-5F7D2A3B449B}&#038;notoc=1" rel="nofollow">I talk about it some here &#8211; Skittles and Your Nonprofit</a></p>
<p>I get that it is bad for SEO and that they may not be involved in the conversation, but its genius from a user generated content standpoint. The world is building their site for them. Now they just need to keep producing a product and services that people will say good things about!</p>
<p><a href="http://twitter.com/franswaa" rel="nofollow">http://twitter.com/franswaa</a></p>
]]></content:encoded>
	</item>
	<item>
		<title>By: frank barry</title>
		<link>http://www.socialmediaexplorer.com/social-media-marketing/skittles-new-website-leaves-a-bad-taste-for-some/comment-page-1/#comment-3820</link>
		<dc:creator>frank barry</dc:creator>
		<pubDate>Thu, 12 Mar 2009 00:53:16 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaexplorer.com/?p=1199#comment-3820</guid>
		<description>The new Skittles site may not work for everyone. It may not even be the best thing for Mars, but I give them credit for being bold and trying something totally new. &lt;br&gt;&lt;br&gt;&lt;a href=&quot;http://www.kintera.org/site/apps/nlnet/content3.aspx?c=ifINKZOzFmG&amp;b=4426447&amp;content_id={7FA9C1B4-8592-4A68-8AC6-5F7D2A3B449B}&amp;notoc=1&quot; rel=&quot;nofollow&quot;&gt;I talk about it some here - Skittles and Your Nonprofit&lt;/a&gt;&lt;br&gt;&lt;br&gt;I get that it is bad for SEO and that they may not be involved in the conversation, but its genius from a user generated content standpoint. The world is building their site for them. Now they just need to keep producing a product and services that people will say good things about!&lt;br&gt;&lt;br&gt;&lt;a href=&quot;http://twitter.com/franswaa&quot; rel=&quot;nofollow&quot;&gt;http://twitter.com/franswaa&lt;/a&gt;</description>
		<content:encoded><![CDATA[<p>The new Skittles site may not work for everyone. It may not even be the best thing for Mars, but I give them credit for being bold and trying something totally new. </p>
<p><a href="http://www.kintera.org/site/apps/nlnet/content3.aspx?c=ifINKZOzFmG&#038;b=4426447&#038;content_id={7FA9C1B4-8592-4A68-8AC6-5F7D2A3B449B}&#038;notoc=1" rel="nofollow">I talk about it some here &#8211; Skittles and Your Nonprofit</a></p>
<p>I get that it is bad for SEO and that they may not be involved in the conversation, but its genius from a user generated content standpoint. The world is building their site for them. Now they just need to keep producing a product and services that people will say good things about!</p>
<p><a href="http://twitter.com/franswaa" rel="nofollow">http://twitter.com/franswaa</a></p>
]]></content:encoded>
	</item>
	<item>
		<title>By: frank barry</title>
		<link>http://www.socialmediaexplorer.com/social-media-marketing/skittles-new-website-leaves-a-bad-taste-for-some/comment-page-1/#comment-12597</link>
		<dc:creator>frank barry</dc:creator>
		<pubDate>Thu, 12 Mar 2009 00:53:16 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaexplorer.com/?p=1199#comment-12597</guid>
		<description>The new Skittles site may not work for everyone. It may not even be the best thing for Mars, but I give them credit for being bold and trying something totally new. &lt;br&gt;&lt;br&gt;&lt;a href=&quot;http://www.kintera.org/site/apps/nlnet/content3.aspx?c=ifINKZOzFmG&amp;b=4426447&amp;content_id={7FA9C1B4-8592-4A68-8AC6-5F7D2A3B449B}&amp;notoc=1&quot; rel=&quot;nofollow&quot;&gt;I talk about it some here - Skittles and Your Nonprofit&lt;/a&gt;&lt;br&gt;&lt;br&gt;I get that it is bad for SEO and that they may not be involved in the conversation, but its genius from a user generated content standpoint. The world is building their site for them. Now they just need to keep producing a product and services that people will say good things about!&lt;br&gt;&lt;br&gt;&lt;a href=&quot;http://twitter.com/franswaa&quot; rel=&quot;nofollow&quot;&gt;http://twitter.com/franswaa&lt;/a&gt;</description>
		<content:encoded><![CDATA[<p>The new Skittles site may not work for everyone. It may not even be the best thing for Mars, but I give them credit for being bold and trying something totally new. </p>
<p><a href="http://www.kintera.org/site/apps/nlnet/content3.aspx?c=ifINKZOzFmG&#038;b=4426447&#038;content_id={7FA9C1B4-8592-4A68-8AC6-5F7D2A3B449B}&#038;notoc=1" rel="nofollow">I talk about it some here &#8211; Skittles and Your Nonprofit</a></p>
<p>I get that it is bad for SEO and that they may not be involved in the conversation, but its genius from a user generated content standpoint. The world is building their site for them. Now they just need to keep producing a product and services that people will say good things about!</p>
<p><a href="http://twitter.com/franswaa" rel="nofollow">http://twitter.com/franswaa</a></p>
]]></content:encoded>
	</item>
	<item>
		<title>By: frank barry</title>
		<link>http://www.socialmediaexplorer.com/social-media-marketing/skittles-new-website-leaves-a-bad-taste-for-some/comment-page-1/#comment-22335</link>
		<dc:creator>frank barry</dc:creator>
		<pubDate>Thu, 12 Mar 2009 00:53:16 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaexplorer.com/?p=1199#comment-22335</guid>
		<description>The new Skittles site may not work for everyone. It may not even be the best thing for Mars, but I give them credit for being bold and trying something totally new. &lt;br&gt;&lt;br&gt;&lt;a href=&quot;http://www.kintera.org/site/apps/nlnet/content3.aspx?c=ifINKZOzFmG&amp;b=4426447&amp;content_id={7FA9C1B4-8592-4A68-8AC6-5F7D2A3B449B}&amp;notoc=1&quot; rel=&quot;nofollow&quot;&gt;I talk about it some here - Skittles and Your Nonprofit&lt;/a&gt;&lt;br&gt;&lt;br&gt;I get that it is bad for SEO and that they may not be involved in the conversation, but its genius from a user generated content standpoint. The world is building their site for them. Now they just need to keep producing a product and services that people will say good things about!&lt;br&gt;&lt;br&gt;&lt;a href=&quot;http://twitter.com/franswaa&quot; rel=&quot;nofollow&quot;&gt;http://twitter.com/franswaa&lt;/a&gt;</description>
		<content:encoded><![CDATA[<p>The new Skittles site may not work for everyone. It may not even be the best thing for Mars, but I give them credit for being bold and trying something totally new. </p>
<p><a href="http://www.kintera.org/site/apps/nlnet/content3.aspx?c=ifINKZOzFmG&#038;b=4426447&#038;content_id={7FA9C1B4-8592-4A68-8AC6-5F7D2A3B449B}&#038;notoc=1" rel="nofollow">I talk about it some here &#8211; Skittles and Your Nonprofit</a></p>
<p>I get that it is bad for SEO and that they may not be involved in the conversation, but its genius from a user generated content standpoint. The world is building their site for them. Now they just need to keep producing a product and services that people will say good things about!</p>
<p><a href="http://twitter.com/franswaa" rel="nofollow">http://twitter.com/franswaa</a></p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Skittles, Part 2 &#171; Ansa Edim</title>
		<link>http://www.socialmediaexplorer.com/social-media-marketing/skittles-new-website-leaves-a-bad-taste-for-some/comment-page-1/#comment-2050</link>
		<dc:creator>Skittles, Part 2 &#171; Ansa Edim</dc:creator>
		<pubDate>Sun, 08 Mar 2009 02:39:51 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaexplorer.com/?p=1199#comment-2050</guid>
		<description>[...] sense, but other critics are still slamming the new site. In the social media blog Social Media Explorer, Jason Falls writes about the negative response to the new site. He comments on the fact that [...]</description>
		<content:encoded><![CDATA[<p>[...] sense, but other critics are still slamming the new site. In the social media blog Social Media Explorer, Jason Falls writes about the negative response to the new site. He comments on the fact that [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Morning Edition - Mar 6, 2009 &#171; Sazbean</title>
		<link>http://www.socialmediaexplorer.com/social-media-marketing/skittles-new-website-leaves-a-bad-taste-for-some/comment-page-1/#comment-2049</link>
		<dc:creator>Morning Edition - Mar 6, 2009 &#171; Sazbean</dc:creator>
		<pubDate>Fri, 06 Mar 2009 13:03:31 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaexplorer.com/?p=1199#comment-2049</guid>
		<description>[...] Skittles New â€œWebsiteâ€ Leaves a Bad Taste for Some (Social Media Explorer) [...]</description>
		<content:encoded><![CDATA[<p>[...] Skittles New â€œWebsiteâ€ Leaves a Bad Taste for Some (Social Media Explorer) [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Planting Seeds â€“Â Cultivate your web presence to grow your brand online &#187; Blog Archive &#187; Skittles: Useless effort or great experiment?</title>
		<link>http://www.socialmediaexplorer.com/social-media-marketing/skittles-new-website-leaves-a-bad-taste-for-some/comment-page-1/#comment-2048</link>
		<dc:creator>Planting Seeds â€“Â Cultivate your web presence to grow your brand online &#187; Blog Archive &#187; Skittles: Useless effort or great experiment?</dc:creator>
		<pubDate>Fri, 06 Mar 2009 02:36:34 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaexplorer.com/?p=1199#comment-2048</guid>
		<description>[...] Skittles.com social media experiment, what&#8217;s really important â€¢ Launched: Skittles.com â€¢ Skittles new &#8220;website&#8221; leaves a bad taste for some â€¢ Skittles&#8217; social media campaign: FTW or Epic [...]</description>
		<content:encoded><![CDATA[<p>[...] Skittles.com social media experiment, what&#8217;s really important â€¢ Launched: Skittles.com â€¢ Skittles new &#8220;website&#8221; leaves a bad taste for some â€¢ Skittles&#8217; social media campaign: FTW or Epic [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Should you turn your Web site over to the people? &#124; Cision Blog</title>
		<link>http://www.socialmediaexplorer.com/social-media-marketing/skittles-new-website-leaves-a-bad-taste-for-some/comment-page-1/#comment-2047</link>
		<dc:creator>Should you turn your Web site over to the people? &#124; Cision Blog</dc:creator>
		<pubDate>Thu, 05 Mar 2009 21:13:48 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaexplorer.com/?p=1199#comment-2047</guid>
		<description>[...] Skittles New â€œWebsiteâ€ Leaves a Bad Taste for Some by Kat French [...]</description>
		<content:encoded><![CDATA[<p>[...] Skittles New â€œWebsiteâ€ Leaves a Bad Taste for Some by Kat French [...]</p>
]]></content:encoded>
	</item>
</channel>
</rss>

