Comments on: Has “Social Media” Worn Out Its Welcome?

By: Should We Stop Calling it "Social Media?"

Should We Stop Calling it "Social Media?" — Tue, 10 Jan 2012 20:03:18 +0000

[...] Although Jason says he won’t support getting rid of the term, he did see Dave’s point: If it is true, as I pointed out in the post, that what we call “social media” evolved because consumers ran away from other mediums due to the overabundance of marketing messages, then this “medium” is inherently different than others, perhaps so much so that “medium” isn’t an apt qualifier. [...]

By: JasonFalls

JasonFalls — Thu, 11 Mar 2010 22:34:45 +0000

Thanks, so much, Liz. Appreciate the comment.

By: Liz Craig

Liz Craig — Thu, 11 Mar 2010 22:30:52 +0000

I'm with you. I get tired of hearing “social media” talked about as if it's the Second Coming, or the one thing that's going to make a company successful. It can work to improve visibility, but after that, it's up the company to deliver amazing products and service. The term “social media” has an element of the mysterious about it, so people are awed or intimidated by people who claim to “know social media.” “Internet PR” seems like a better term. Good article.

By: JasonFalls

JasonFalls — Thu, 11 Mar 2010 14:34:45 +0000

Thanks, so much, Liz. Appreciate the comment.

By: Liz Craig

Liz Craig — Thu, 11 Mar 2010 14:30:52 +0000

By: JasonFalls

JasonFalls — Thu, 11 Mar 2010 02:46:07 +0000

Thanks. Corrected.

By: Matt

Matt — Wed, 10 Mar 2010 23:27:24 +0000

It's = “it is”
Its = possessive

By: JasonFalls

JasonFalls — Wed, 23 Dec 2009 06:16:49 +0000

Still thinking about it, E. I've obviously branded myself with the term in the title of my business, so it appears it'll stick for now. Plus, the industry isn't running from it, either. I do introduce myself as an internet marketer more often than a “social media guy” though. So much of what I do bleeds into development, UX, SEO, email and more. It's not enough to be a social media guy. Fortunately, for those who look beyond the title, they see that in what I do. Thanks for the question!

By: Eric Miltsch

Eric Miltsch — Wed, 23 Dec 2009 01:20:57 +0000

Jason – curious how you've progressed with eliminating the term social media from your terminology?

Come up with any alternates?

I've been sticking with “This is how we connect with people…” Eliminating buzzwords has helped.

By: Social Media and the unintentional intentional communication dilemma | Andi Narvaez: Re-learning PR

Thu, 10 Sep 2009 17:27:00 +0000

[...] in social media. Although we have yet to define what that means exactly (@JasonFalls wrote a great blog post on that) I think we can agree that social media is a particularly purposeful type of communication. [...]

By: Bookmarks week 32 en 33 | Bijgespijkerd

Bookmarks week 32 en 33 | Bijgespijkerd — Fri, 14 Aug 2009 08:29:31 +0000

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