Comments on: Where Social Media Monitoring Services Fail

By: Social Media Monitoring Made Simple - Engage

Social Media Monitoring Made Simple - Engage — Wed, 30 Mar 2011 20:04:01 +0000

[...] without action is just a bunch of information. All the listening in the world won’t matter if you don’t act on what you’ve heard. But what are we supposed to do with [...]

By: Eyelona

Eyelona — Wed, 16 Mar 2011 18:23:23 +0000

That's exactly what we do at Social Strategy1 for regulated entities, financial markets, law firms, etc. We can hit on any number of different ways from corporate governance and compliance to actual customer service, so long as it is publicly available. We engage and help our clients engage with the consumer at their point of need, whether that need be a purchase need, a customer service issue, brands or products, or with their employees whether that be sharing an opinion or stating or misstating confidential information.

We identify and measure those conversations. Please feel free to call me and we can further discuss.

Ilona
@eyelona
http://www.socialstrategy1.com
Phone - 877-771-3366

By: Marc Brookings

Marc Brookings — Wed, 16 Mar 2011 02:36:03 +0000

Would any of these services work for complience related items if we needed to capture all content of our financial advisors tweets, facebook, linked in, etc. post, responses, and activities?

By: Saffia_Hussain

Saffia_Hussain — Thu, 10 Mar 2011 23:35:01 +0000

Great Post. This is what most of the brands face today. SMM doesn't truly solve the problem, you need brains behind the tool to give you actionable insights! ThoughtBuzz is one such company which provides an expert team of strategists in addition to their monitoring software.

By: Eyelona

Eyelona — Thu, 03 Mar 2011 21:19:49 +0000

You're right. That's exactly why we launched Social Strategy1, because the software alone is not enough. Businesses need to have a team of experts they can turn to as a first alert, who can immediately respond to potential leads, customer service issues or even a potential crisis.

There's a lot that can be automated, but it all comes back to having the right strategic foundation and the ability to adjust based on the data. We wrote a post a while ago on this topic - http://bit.ly/hmFswX

Feel free to call with any questions.

Kind regards,

Ilona
@eyelona
877-SS1-DEMO

By: janetaronica

janetaronica — Wed, 02 Mar 2011 18:45:49 +0000

Yes re: they don't tell you want to do with the data. Also, lack of an engagement platform on many services. A lot of services only do the metrics, you can't actually post/schedule updates from there.

By: Lost in Space

Lost in Space — Fri, 28 Jan 2011 08:33:31 +0000

Nice post. I've been some research and finding it ver difficult to guage a quality clipping or media monitoring service for a VERY small business that is need of having it. The prices seem to be all over the place and outrageously high or are we looking in the worng places? Thanks in advance.

By: Social Media Monitoring Made Simple

Social Media Monitoring Made Simple — Sat, 15 Jan 2011 11:01:34 +0000

[...] without action is just a bunch of information. All the listening in the world won’t matter if you don’t act on what you’ve heard. But what are we supposed to do with [...]

By: Dallas Social Media

Dallas Social Media — Thu, 16 Dec 2010 22:44:31 +0000

nice post Jason. It is really up to the client what they want to do with the information they receive from the social media services, we can only offer suggestions.

By: Linkdump for 14. Dezember 2010 Links synapsenschnappsen

Linkdump for 14. Dezember 2010 Links synapsenschnappsen — Wed, 15 Dec 2010 07:03:06 +0000

[...] Where Social Media Monitoring Services Fail – (Tags: SocialMedia Monitoring ) [...]

By: Post2web

Post2web — Fri, 10 Dec 2010 02:05:53 +0000

You should check out the new news monitoring service at http://www.semanticwire.com
It only monitors the news but provides analysis and alerts.

But once again, nobody will tell you what to do with all that information. The reason is there is so much could be done.