Comments on: We’ve Only Just Begun

By: The Plumber vs. Nike: Who Needs Social Media More? | Talent Alley

The Plumber vs. Nike: Who Needs Social Media More? | Talent Alley — Thu, 08 Dec 2011 05:21:31 +0000

[...] using the web to nearly they extent that they “should.” Commenting on the study, Jason Fall for Social Media Explorer summed up the prevailing attitude this way: Wanna know what real [...]

By: The Plumber vs. Nike: Who Needs Social Media More? | The Job Shopper

The Plumber vs. Nike: Who Needs Social Media More? | The Job Shopper — Thu, 01 Sep 2011 04:16:25 +0000

[...] using the web to nearly they extent that they “should.” Commenting on the study, Jason Fall for Social Media Explorer summed up the prevailing attitude this way: Wanna know what real [...]

By: Credit Card Processing

Credit Card Processing — Thu, 17 Mar 2011 01:12:00 +0000

It is strange why so many companies do not sell online. It could be that the process of a sale is too complicated to do online. I'm sure that accounts for a large percentage of the companies in the survey. The other argument is that just several years ago, one needed substantial knowledge to be able to sell online which is no longer the case. Services like PayPal's make that so much easier than before but company owners don't necessarily know about that. What I'm wondering is how these results will look in 5 years =)

By: kellybriefworld

kellybriefworld — Tue, 20 Jul 2010 20:21:30 +0000

The first item didn't surprise me, but the rest of the survey results certainly did! It clearly shows that companies are not utilizing what "online" tools are available to them, which is unfortunate since they could greatly benefit from these. As for social media use, companies are still on the fence as to whether social media is useful for business. This is perfectly understandable because accessing social media sites puts a company's network at risk. To help you understand the issues surrounding social media sites in the workplace (should you block social media sites or not, how to safely enable social media sites; etc) check out: "To Block or Not. Is that the question?” here: http://bit.ly/d2NZRp

By: kellybriefworld

kellybriefworld — Tue, 20 Jul 2010 13:21:30 +0000

By: Using the Internet for Business Growth | Help For Newbies

Using the Internet for Business Growth | Help For Newbies — Wed, 14 Jul 2010 16:36:15 +0000

[...] stats from a survey that Citibank did about social media use among small business owners (thanks to Jason Falls for blogging about the survey initially).The look found [...]

By: alexislamster

alexislamster — Tue, 18 May 2010 14:34:18 +0000

I would have to agree to some degree with the survey results. As the VP of Customers for Postling, which is a social media management tool for small businesses, I've done a lot of market interviews to figure out exactly what these individuals are using on a daily basis. Some of them are just starting out, but the majority of them are at least signed up for Facebook and Twitter. However, they're not using it to its full capacity, which is sad to see. I'd love it if we could educate these small business owners on easy ways to connect with their audience of customers while also growing their businesses.

Would love to hear further thoughts, feel free to email alexis@postling.com

By: philsimonsystems

philsimonsystems — Tue, 04 May 2010 10:11:30 +0000

As the others have echoed, I'm not surprised. Many people are only talking the talk at this point. Either the evangelists (like me) are totally wrong about social media or the laggards will rue their decisions to procrastinate down the road.

By: AriWriter

AriWriter — Sat, 01 May 2010 18:44:20 +0000

Satisfying Saturday: 17 Blog Posts I Like in Google Reader…

If you want to see the best of the best of the blog posts I read, you’ll enjoy what I share through Google Reader. I don’t necessarily subscribe to all of these blogs, but if they inspire me I may opt to share it (and also to come back to i…

By: Page not found

Page not found — Thu, 29 Apr 2010 18:02:22 +0000

[...] We’ve Only Just Begun // '); })(); //]]> SME Partners Social Media Explorer recommends for email marketing! Listen To SME! The BuzzVoice Widget requires Adobe Flash to view.Social Media ExplorerSpoken by BuzzVoiceSocial Media Explorer – Spoken by BuzzVoice Categories [...]

By: BlueFerret

BlueFerret — Wed, 28 Apr 2010 21:11:39 +0000

I honestly can't say I'm surprised. I talk to small business owners & employees all the time. Some openly dismiss social media. A few, the Web in general! How does a software company not like online marketing? I have no idea, but I've met some who don't.

I guess what this means is, always have some content you can give or send out. Print up case studies or flyers. Offer to email PDFs of your sales pieces, and tell them "you can print it out."

I like Brandon's renaming as "online word of mouth marketing" too. Good way to arouse curiosity.