Comments on: It’s Not About Influence, It’s About Trust

By: Top 250 Blog Posts – Advertising, Marketing, Digital, Media & PR | Spotlight Ideas

Tue, 23 Nov 2010 17:00:01 +0000

[...] It’s Not About Influence, It’s About Trust (PR) – Social Media Explorer – Jul ’10 [...]

By: James M Cooper

James M Cooper — Fri, 17 Sep 2010 20:18:04 +0000

Hey Jason,
Sure, Trust begets Influence. Trust is the outcome, in part, of openness. Trust is the long game.

By: Networlding

Networlding — Sat, 04 Sep 2010 23:50:46 +0000

Thank you for calling attention to the Fast Company contest. I am a huge fan of Fast Company. I was one of their panelists on a nationwide tour years ago talking about their amazing presence. I am what they thought they were doing with this recent contest but it is one of the worst I have seen and it has turned lots of social networking zealots into, well, I don't use those words in public. I've been around as long as anyone building online trust and your post helped me tremendously reconnect to what matters most. This is my first time visiting your site. Keep up the good work!

By: TRAACKR» Blog Archive » It’s All About Trust – and Context

TRAACKR» Blog Archive » It’s All About Trust – and Context — Wed, 01 Sep 2010 13:36:45 +0000

[...] Falls pretty much hit it dead on in his blog post, “Look for Trust, It’s About Trust.” Influence is mainly about two things – context and trust. An influencer is a person [...]

By: Web Design Services

Web Design Services — Sat, 28 Aug 2010 00:20:38 +0000

Excellent post! Too many have mistaken this now all powerful concept of “influence” and confused it with credibility and trust.

By: Student aid

Student aid — Fri, 13 Aug 2010 02:46:56 +0000

I think the way we operate our biz and conduct ourselves for the long term is what creates trust and influence, and that is exactly why I myself follow, admire or seek out. Just get out there and do good. There is no competition. There is no need to measure. No amount of titles, scores, badges, mentions or recognition need affect how trusted or influential – or whatever – anyone is. Ideally, each of us goes out into the world and we each do our absolute best with full integrity and professionalism.

By: Louis Gray

Louis Gray — Thu, 12 Aug 2010 02:28:00 +0000

Who is this Louis Gray guy? Never heard of him. :-/

By: Courtney

Courtney — Thu, 12 Aug 2010 01:23:17 +0000

Really great post, Jason. How do you measure Trust? At Traackr, we measure it through reach (traffic to their site), resonance (engagement with their community) and relevance (variable based on goals of outreach). With these measurements, people like Perez Hilton would only make a list of influential people if that list was identifying celebrity gossip influencers - which, in all honesty, could be useful for some people. However, the fact that Louis Gray could be just as important and influential is exactly what these measurements allow us to uncover.
Courtney
http://traackr.com

By: CarlosHernandez

CarlosHernandez — Thu, 05 Aug 2010 23:14:21 +0000

Recently, I was asked if the very popular names in social media circles was the best way to promote a product or service. My reply was a “No”. Why? Because they usually come with an army of detractors. As one begins to become aware of an individual's questionable ethics, it extends to their trustability factor.

The game of golf is a good teacher. If a player needs to cheat on the course by “cutting corners”, i.e. moving the ball or not taking the appropiate penalty score then it highly likely this will also occur in their personal and business life.

By: Gibran Rivera

Gibran Rivera — Thu, 05 Aug 2010 19:22:09 +0000

You just started to earn my trust with this very right-on post!

By: Coachsue

Coachsue — Thu, 05 Aug 2010 04:19:37 +0000

You know, I've been trying to peg this feeling I've had about this for some time and you just nailed it. Thanks for creating clarity for me. Now I can move on from this and trust that what I seek will be revealed by the trust I create in myself via authenticity.