Comments on: Forrester Report Offers Analyst Look at Social Media ROI

By: JasonFalls

JasonFalls — Thu, 28 Apr 2011 12:16:00 +0000

Thank you for saying so. Much appreciated.

By: facebook application developer

facebook application developer — Thu, 28 Apr 2011 06:16:00 +0000

Your work has always been a great source of inspiration for me. I refer you blog to many of my friends as well.

By: How To Win In Social Media

How To Win In Social Media — Mon, 18 Oct 2010 10:01:51 +0000

[...] occurred to me that social media measurement and social media ROI have essentially become a big game of Block-Off. Everyone is out there trying [...]

By: Robert Portman

Robert Portman — Sat, 04 Sep 2010 05:58:01 +0000

Measuring the ROI of your business is really a great help to improve further more your business. Because of the impact of social media in marketing, even the biggest names and company in the industry and in the world of business are applying this kind of marketing.

By: ROI and Social Media | Randall Helms dot COM

ROI and Social Media | Randall Helms dot COM — Tue, 03 Aug 2010 10:39:46 +0000

[...] Social Media Explorer, I found out that Forrester Research have just released a new report on the ROI of social media [...]

By: Friday Grab Bag: Zach Galifianakis Edition | Ryan Stephens Marketing

Friday Grab Bag: Zach Galifianakis Edition | Ryan Stephens Marketing — Sun, 01 Aug 2010 18:25:59 +0000

[...] Reads: Altimeter Report: The 8 Success Criteria For Facebook Page Marketing — Jeremiah Owyang Forrester Report Offers Analyst Look at Social Media ROI — Jason [...]

By: JasonFalls

JasonFalls — Thu, 29 Jul 2010 20:37:24 +0000

Just to let everyone know, Augie Ray has been trying to comment. There's apparently some glitch with his Disqus login that is being looked into. Be patient. Thank you!

By: JasonFalls

JasonFalls — Thu, 29 Jul 2010 13:37:24 +0000

Just to let everyone know, Augie Ray has been trying to comment. There's apparently some glitch with his Disqus login that is being looked into. Be patient. Thank you!

By: IyaLuna

IyaLuna — Tue, 27 Jul 2010 11:10:59 +0000

Iâ€™m pretty sure that when trad media was new, measuring its tangible value perpetuated the same kind of disputes. While the accurate metrics for social media value has yet to be established, I agree that its â€˜ROIâ€™ can be assessed simply by gauging its success vis-Ã -vis the goal of your campaign. To put it even more succinctly, if your project/campaign got the whole interweb buzzing, then you did it.

Achieving success through social media is not a brain surgery so to speak. To illustrate, you may want to check out this link discussing one of the internetâ€™s successful marketing platforms, Twitter. http://sn.im/z1er2.

By: JustinAtSmile.ly

JustinAtSmile.ly — Mon, 26 Jul 2010 14:34:59 +0000

Great Post Jason! I agree w/ you that there is no magic combination of metrics to measure for all companies. It is important for each company to first define its goals before it begins tracking metrics and calculating “ROI.”

Justin

By: newzuri despre social media all over:

newzuri despre social media all over: — Fri, 23 Jul 2010 07:41:25 +0000

[...] Forrester Report Discusses Social Media ROI [...]