Every time someone brings up the term “social advertising” the anal retentive word smith in me starts picking it apart. Social advertising doesn’t accurately describe banners or images that appear based on what the site knows about you. An ad for Seth Godin’s latest book showing up on my Amazon.com login screen because the site […]
Author Archive
Can Advertising Truly Be Social?
Stronger Signal, Less Noise
If there’s one social media tool, or more appropriately, one technological advancement which enhances social media I am beholden to above all others, it’s RSS. Really Simple Syndication redefined web surfing for me. I’m convinced it can do the same for the rest of the world, whenever they come around to it. I’m even happy […]
The Next MySpace Is … MySpace
I have a bone to pick with my social media and marketing brethren. Stop making fun of people because they’re on MySpace. It’s unbecoming and shows that you’re so overwhelmed with your own smarts that you’re stupid. It’s the same smugness some Mac users generate despite the fact their beloved, intuitive machines account for a […]
FileDropper.com Claims Lead For File Hosting, Transfer
Another large file hosting and transfer service popped up recently. My friend Jay has started FileDropper.com which offers free file hosting and/or transfer up to five gigabytes (5GB). By signing up for a small subscription fee, you can jack that up to 50 gigs ($5 per month) or a ridiculous 250 gigs ($10 month). Certainly, […]
Twitter, The Media And A Milestone
Twitter has become a new method of communication for many of us in the social media, technology and even marketing space. And, while the microblogging service hasn’t exactly gone mainstream, fascinating stories are emerging involving the platform. There are also more and more mainstream media coming to the fold as well. Carlos Granier-Phelps is documenting […]
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About
Jason Falls is a social media explorer for Doe-Anderson, a brand-building agency in Louisville, Ky., specializing in building brand enthusiasts. A public relations professional by trade and writer by craft, Falls is co-founder of the Social Media Club Louisville. This blog is his own, contains his opinions and observations and does not necessarily reflect those of Doe-Anderson or its clients.
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Recent Entries
- Can Advertising Truly Be Social?
- Stronger Signal, Less Noise
- The Next MySpace Is … MySpace
- FileDropper.com Claims Lead For File Hosting, Transfer
- Twitter, The Media And A Milestone
- Approaching 10 Years After Cluetrain, Most Still Don’t Get It
- How Do I Get Placement On Blogs?
- The Writer’s Block Guide To Producing Compelling Content
- How To Tell When You’re Doing It Wrong
- Do You Want A Social Media Job? I’m Hiring.
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