February 26, 2020
Especially for young people, social media is today’s town square. Users log in for gossip and news, but they also go there to shop. Just as with real town squares, though, it takes a crier...read more
October 29, 2013
Like many social marketers I talk to these days, it’s easy to get overwhelmed by the amount of information coming at me on a daily basis. Sifting through thousands of company mentions, hundreds of emails,...read more
September 27, 2013
Many years ago, my digital life was simple. Video games were my introduction to the world of interactive media and when email came along, I thought it was a great. Logging on involved screeching modems...read more
August 21, 2013
Social media can be confusing; it’s full of acronyms and strange symbols and it moves at a high speed. If social media isn’t your core business it can be tempting to put your faith in...read more