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David Finch

David Finch

David Finch

OK, I admit, social media has influenced me. I can’t recall the last time I purchased something because of an advertisement I’ve seen or heard. Every decision seems to be influenced by conversations I’ve had or overheard from social media channels.

Think about how social media has influenced you. What was your last purchase? How about the last new restaurant you ate at? What was the last thing you read? What was the last electronic gadget you bought? Have you purchased a car recently? If you think about it long enough you agree that most things you do and buy have been influenced by conversations you’ve had both offline and online.

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Can Social Media Help Your Business?

June 26, 2009

Share Social media is more than just a buzzword. There are opportunities and measureable results that it offers that can be extremely beneficial to companies of all sizes. While Facebook and Twitter may be included it’s more than that. Many times people get so caught up in the tools that little time is spent talking [...]

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15 Things Social Media Can Do for You Today

June 19, 2009

Share Social media is a bridge that gives you access to people, stories, and companies that at one time you didn’t have access to. It facilitates conversations that previously came by invitation only. It tears down walls and allows you to see and participate “behind the curtain.” This whole thought of the “What Social Media [...]

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What Social Media Isn’t

June 12, 2009

Share Social media is everywhere and for a lot of businesses they approach it likes it’s the magic wand that’s going to be the savior to their business. When you begin to talk to them, usually the conversation starts like this. “Can you help us with that Twitter thing and that Facebook thing, not to [...]

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Thinking Bigger: Finding Your Next Big Idea

June 5, 2009

Share The ability to think bigger is what separates the average idea from the cutting edge. It’s what builds successful businesses and causes campaigns to generate buzz. Thinking bigger is the difference between a creator and a consumer.  It’s the difference between a thought leader and cheerleader. Within the last few days the buzz has [...]

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10 Sure-Fire Ways to Maximize Your Online Distribution Channel

May 29, 2009

Share It doesn’t matter what venue you choose to attend, there’s a common question that someone will be asking, “how do I get more traffic to my web site?” Which is often time followed up by the second question, “how can I make more money with my web site?” The answer to these types of [...]

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7 Ways to Avoid Being a Social Media Clone

May 22, 2009

Share I was sitting in a meeting a few days ago and made a statement on how it would be nice if someone could clone me and then send my clone to attend my next meeting. It seemed comical at the moment and everyone chimed in on how productive it would be if they had [...]

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My Social Media ToolBox: Seesmic Desktop

May 14, 2009

Share If you’re active on Twitter, you need to check out Seesmic Desktop. Over the past few weeks, I’ve been experimenting with my Twitter desktop applications. I will admit from the start that I have been a huge fan of Tweetdeck from just about their beginning, but I always check out the latest apps to [...]

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Will Social Media Save The Newspaper Industry?

May 8, 2009

Share One thing I could guarantee growing up in a small Midwestern farming community was that in our house there would always be two daily newspapers and RC cola. The newspaper for our family was the door into another world. It contained entry into distant lands, humor, games and even advice. It sparked conversations and [...]

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The Social Media Trifecta

May 1, 2009

Share Tomorrow all eyes will be focused on the 135th running of the Kentucky Derby: The fastest two minutes in sports. Here in Louisville, this event is not just a horse race, but a two-week celebration that ends with a spectacular event. This event is an opportunity for guests who visit the river city to [...]

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5 Steps to Social Media Grieving

April 24, 2009

Share At some point in our engagement in the social media space we step out on a limb and push the buttons of those within the community. The push back of the community can be unbearable if you are not prepared. It begins as a brilliant idea that sparks an emotional response. These emotions ignite [...]

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