Selfies. They are everywhere. Celebrities do it, you do it, and even your dog is getting into the phenomena of selfies. Using your phone to share not only what you are doing but to insert yourself into the action is a very common thing to do these days. Now, instead of just sharing a picture of something you see, your phone gives you the ability to put yourself in there to make that picture more important. Your inclusion in these moments really enhances your story’s experience. Right?
About Malcolm De Leo
Malcolm, Chief Evangelist at NetBase Solutions, Inc., is a subject matter expert in the area of applying social media in an effort to build the marketplace for this powerful new consumer data source. Previously, Malcolm was the Global Vice President of Innovation at Daymon Worldwide and prior to that Malcolm spent 10 years at the Clorox Company managing partnerships with technology companies, developing innovation processes and building new innovation infrastructure.
Other posts by Malcolm De Leo