There are people I’m a fan of and people I am friends with and then there are the rare combinations of people I’m a fan of who I’m lucky enough to be friends with. Mitch Joel is one of them. The author of the recently released Six Pixels of Separation is also the principal of Twist Image, a cutting edge digital marketing shop with offices in Montreal and Toronto. His book is phenomenal and his thoughts on social media, online advertising, Internet marketing and online engagement place him squarely in the middle of thought leadership in the space.

I caught up with Mitch at Word-of-Mouth Supergenius in Chicago last month and cornered him for a chat for SME-TV.

One Pixel Of Separation From Mitch Joel from Jason Falls on Vimeo.

If you haven’t already, buy Mitch’s book and learn a thing or two about the connective tissue of the web and how we as individuals and brands intertwine there. It’s a brilliant look with some fantastic ideas for you and your business as well. (Amazon link provided.)

Twist Image also features a notable blog and podcast. I was even a recent guest if you need a little entertainment for your drive home.

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About Jason Falls

Jason Falls

Jason Falls is the founder and chief instigator for Social Media Explorer's blog and signature Explore events. He is a leading thinker, speaker and strategist in the world of digital marketing and is co-author of two books, No Bullshit Social Media: The All-Business, No-Hype Guide To Social Media Marketing and The Rebel's Guide To Email Marketing. By day, he leads digital strategy for CafePress, one of the world's largest online retailers. His opinions are his, not necessarily theirs. Follow him on Twitter (@JasonFalls).

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Comments & Reactions

Comments Policy

Comments on Social Media Explorer are open to anyone. However, I will remove any comment that is disrespectful and not in the spirit of intelligent discourse. You are welcome to leave links to content relevant to the conversation, but I reserve the right to remove it if I don't see the relevancy. Be nice, have fun. Fair?

  • http://www.MarkMcCulloch.com Mark McCulloch Success Coach

    Love your blog design and layout

    Your information is always of top quality and I am learning so much from you

    Mark McCulloch

    • http://socialmediaexplorer.com JasonFalls

      Nice of you to say, Mark. Thanks!

    • http://www.aica.edu.au/ Gold Coast College

      your right about that.

  • http://www.twistimage.com/blog mitchjoel

    Thanks for the conversation Jason and it really was great to finally connect in our protein forms ;)

    • http://socialmediaexplorer.com JasonFalls

      Agreed, sir. Looking forward to more in person stuff soon.

  • http://socialbutterflyguy.com/ DJ Waldow

    Jason –

    Thanks so much for sharing this video of Joel. Those Canadians! Great to actually hear Joel's voice after reading the book, which I loved. I'm adding him to my “smart-ass people” list right now. See you Sunday.

    DJ Waldow
    Director of Community, Blue Sky Factory
    @djwaldow

    • http://socialmediaexplorer.com JasonFalls

      Yep. Good one to have on that list. See you too!

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  • http://twitter.com/NathanRKing Nathan King

    Really enjoyed learning about you on Six Pixels of Separation and reading through some of your blog posts. I definitely agree with your thoughts on commenting back to blog commenters. It keeps the conversation going!

    • http://socialmediaexplorer.com JasonFalls

      Thanks Nathan. I appreciate the comment. Yours is probably the one I
      could least afford to not respond to as well. Ha! Thanks again!

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