Stop Wondering About Social Media Marketing & Your Business

Social media isn’t rocket science, but to fully understand and embrace marketing through social media, three critical factors must be learned: New standards of behavior, technology and a sound strategic approach to using them. Beginning in 2012, Social Media Explorer will present Explore — a series of one-day, intensive seminar and workshop events designed to help the business owner, marketing professional, public relations practitioner and even non-communications discipline professionals understand, embrace and begin deploying social media marketing in their business efforts.

What You’ll Learn

Featuring some of the top experts and practitioners in the social media marketing field as your guides, Explore events teach you how to approach social media marketing strategically, how to create and manage content across the social web, where email marketing, search engine optimization and social media monitoring fit and how to measure and report your progress and success.

Attendees are encouraged to bring their laptops to get online and “do” as much as they “learn” during the sessions. While not all of our content are hands-on, how-to sessions, much of the learning we provide can be implemented right away. Plus, we’ll introduce you to the latest tools, softwares and platforms you can leverage for your business which you can see in action during the course of the day.

Who Should Attend

Explore events are ideally suited for the marketing and communications professional, business owner or business professional who leverages communications with external or even internal audiences in their business success. Our expert speakers have in-depth knowledge of all aspects of digital and Internet marketing and provide answers and guidance beyond the primary session subjects throughout the day — without jargon, unfamiliar acronyms and tech speak. If any piece of your Internet, digital or social media marketing puzzle is unclear, this event is a must-attend.

You’ll Learn From Experts

Unlike many boot camps and seminars, Explore events aren’t all about us. We reach out and recruit experts in the field to provide their knowledge and guidance to you. With a healthy mix of nationally renowned and regionally relevant speakers, plus subject matter experts in specific niches within the digital marketing world, the programming at Explore events are nothing short of top-tier. Along with industry thought-leader Jason Falls, past speakers at his events include notable experts such as Jeremiah Owyang, Todd Defren, Katie Paine, Joe Pulizzi, C.C. Chapman, Ann Handley, Laura Fitton, Kevin Dugan, Chris Baggott and more. Other speakers Falls has ushered in to similar events he has managed include Trust Agentsauthor and social media expert Chris Brogan, Anatomy of Buzz author Emanuel Rosen, SEO and PR expert Lee Odden, LinkedIn expert Lewis Howes and more.

Pricing

Explore events feature early registration pricing that makes it one of the best values for the investment in the social media marketing education space. The cost of the all-day seminar, up-close and personal access to digital marketing experts, exposure to the latest tools to assist your social media marketing efforts, breakfast, lunch and a one-month free trial membership in the ExploringSocialMedia.com learning community, is just $250 for the first 100 registrants for each event. (Sign up for the event email list for your 2012 location to be the first to know when tickets are on sale!) And the full price is only $400. Partner associations, however, often receive members-only discounts, so check with your local PRSA, AMA, IABC, AdFed or similar organization to see if they offer a discount. If they don’t, have them contact us! And please note that pricing may sometimes fluctuate from event-to-event (but never once decided for a single event) due to market size, conditions and other factors.

One of the best values for the investment in the social media marketing education space

A Word About Our Sponsors

Sponsors are an integral part of our event programming because they have expertise to share with our attendees. Most sponsors become expert content providers and give talks during the event intended to provide the audience with value around their area of expertise. The sponsor talks are not sales oriented, but oriented around you and your needs. This helps make the event’s content stronger and you more satisfied with the value of the event.

Interested In Sponsoring?

Sponsoring Explore helps you build relationships with our attendees. Not only do you have the ability to meet and interact with business owners, marketing and communications professionals and other business professionals looking to leverage social media and digital marketing for their business, but you can become a trusted resource for them by participating in our Summit programming. For more information on how you can be a Summit sponsor, request a Sponsor Packet today via our contact form.