10 Steps to Publishing a Social Media Post

by · June 13, 20142 comments

How to publish a social media post in 10 steps. As told through GIFS.

1. You get an idea for a social media post.

2. You research the idea to see if it may hold water.

3. You determine which social media platform is the best fit for your new post.


4. You create whatever’s necessary to bring your post to life (images, words, videos)

5. You spellcheck everything… 100 times.


6. You publish the post!


7. You monitor the campaign.


8. You review the post’s performance.


9. You celebrate an awesome post with a big party.


10. You start planning for the next post.


What steps does your company take when publishing on social media? Leave a comment and join the discussion.

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About Jason Spooner

Jason Spooner

During his career as a digital strategist, Jason has worked with a variety of large and small companies including: NAPA AUTO PARTS, NASCAR, Kraft, Wal-Mart and Wrangler. His passion: creating powerful digital marketing strategies that drive results. Oh, and he does improv comedy. Follow his antics @jaspooner.

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Comments on Social Media Explorer are open to anyone. However, I will remove any comment that is disrespectful and not in the spirit of intelligent discourse. You are welcome to leave links to content relevant to the conversation, but I reserve the right to remove it if I don't see the relevancy. Be nice, have fun. Fair?

  • http://www.gmrwebsitemaintenance.com/ GMR Website Maintenance

    We want to connect with followers, we need to have a good balance of sharing the information to one
    another. Everyone wants to get connected with a largest audience and it is really a great to have the steps to publish on social media.

  • https://plus.google.com/u/0/105306872111062070128/posts Stuart Dell

    Thanks for the tips! Social media manager should always remember this! Monitoring the performance means using tools such as http://postific.com/ in order to track which posts are getting the highest impression.