David Finch

David Finch

I was sitting in a meeting a few days ago and made a statement on how it would be nice if someone could clone me and then send my clone to attend my next meeting. It seemed comical at the moment and everyone chimed in on how productive it would be if they had their own clone as well. Who wouldn’t like to have a personal clone to sit in at meetings, attend jury duty and take care of basic responsibilities? However, within the social media space it has become easier to clone someone else’s ideas and even tone than it is to use the tools at hand to become an extension of the REAL you.

I would imagine the reason why is because it’s always easier to be a copy than it is to be an original.  That’s why every auto-responder message sounds the same – Copy, Paste and Publish, The motto of every clone.

It’s my belief that every person has something to give that’s of value, but if they give in to being just another echo they lose the opportunity to make an impact.

Here are 7 ways to help you escape the cloning chamber.

1.    Begin publishing original content.
2.    Develop your own voice. Not everyone can be a Chris Brogan, Jason Falls or Robert Scoble.
3.    Be human – Social media is about building relationships
4.    Be willing to give your opinion even when everyone doesn’t agree.
5.    Be confident in who you are and what you bring to the table.
6.    Be a connector – Connect people to other people, their ideas and networks
7.    Avoid gimmicks, they only signal desperation

If you notice a clone will never gain attention or stand out from the crowd. The individuals that are doing incredible things are people that are creative, innovative and know how to be OK within their own skin. If you struggle with it, try it! You may be surprise what idea or concept that you can bring to the table.

What would you add to this list? What creative things are you doing with social media?

Leave a comment – I want to learn from you.

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About David Finch

David Finch

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Comments Policy

Comments on Social Media Explorer are open to anyone. However, I will remove any comment that is disrespectful and not in the spirit of intelligent discourse. You are welcome to leave links to content relevant to the conversation, but I reserve the right to remove it if I don't see the relevancy. Be nice, have fun. Fair?

  • http://www.facebook.com/profile.php?id=15934095 facebook-15934095

    I think Scott Hepburn hit the nail on the head when he says to follow people who don't Twitter about Twitter, and that sort of thing. I think I am definitely guilty of filling my Twitter & RSS feeds with social media news, but the journalist in me has to remember the purpose of social media, and isn't to talk about itself!

  • http://www.facebook.com/profile.php?id=15934095 facebook-15934095

    I think Scott Hepburn hit the nail on the head when he says to follow people who don't Twitter about Twitter, and that sort of thing. I think I am definitely guilty of filling my Twitter & RSS feeds with social media news, but the journalist in me has to remember the purpose of social media, and isn't to talk about itself!

  • http://www.facebook.com/profile.php?id=15934095 facebook-15934095

    I think Scott Hepburn hit the nail on the head when he says to follow people who don't Twitter about Twitter, and that sort of thing. I think I am definitely guilty of filling my Twitter & RSS feeds with social media news, but the journalist in me has to remember the purpose of social media, and isn't to talk about itself!

  • http://www.facebook.com/profile.php?id=15934095 facebook-15934095

    I think Scott Hepburn hit the nail on the head when he says to follow people who don't Twitter about Twitter, and that sort of thing. I think I am definitely guilty of filling my Twitter & RSS feeds with social media news, but the journalist in me has to remember the purpose of social media, and isn't to talk about itself!

  • http://www.ribeezie.com Ricardo Bueno

    Read this quote the other day: “Nobody can be exactly like me. Sometimes even I have trouble doing it.” — Tallulah Bankhead

    In my opinion, be yourself. Develop your own voice and style… It's much easier that way.

  • http://www.ribeezie.com Ricardo Bueno

    Read this quote the other day: “Nobody can be exactly like me. Sometimes even I have trouble doing it.” — Tallulah Bankhead

    In my opinion, be yourself. Develop your own voice and style… It's much easier that way.

  • http://www.ribeezie.com Ricardo Bueno

    Read this quote the other day: “Nobody can be exactly like me. Sometimes even I have trouble doing it.” — Tallulah Bankhead

    In my opinion, be yourself. Develop your own voice and style… It's much easier that way.

  • http://www.ribeezie.com Ricardo Bueno

    Read this quote the other day: “Nobody can be exactly like me. Sometimes even I have trouble doing it.” — Tallulah Bankhead

    In my opinion, be yourself. Develop your own voice and style… It's much easier that way.

  • http://www.ribeezie.com Ricardo Bueno

    Read this quote the other day: “Nobody can be exactly like me. Sometimes even I have trouble doing it.” — Tallulah Bankhead

    In my opinion, be yourself. Develop your own voice and style… It's much easier that way.

  • http://www.ribeezie.com Ricardo Bueno

    Read this quote the other day: “Nobody can be exactly like me. Sometimes even I have trouble doing it.” — Tallulah Bankhead

    In my opinion, be yourself. Develop your own voice and style… It's much easier that way.

  • http://www.e27.sg/ SM

    I think the other disadvantage would be that – people being different for the sake of “being different!” Please note am not condoning confirmity but neither am I justifying being a contrarian. You should be your own person and if you have similar thoughts/opinions as someone one shud nt feel shy in airing that out.

    Anyways, nice writeup:) We are not that far from physical cloning as well!

  • http://sayreonline.com/ Brennan

    I have seen many companies try to just clone others in social media and it usually does more harm than good. I think they need to find what makes their company unique and build upon that in social media to find a niche. Also I think at the same time companies cannot try to be too different or it ends up being too foreign to social media users and will just get passed over.

  • http://sayreonline.com/ Brennan

    I have seen many companies try to just clone others in social media and it usually does more harm than good. I think they need to find what makes their company unique and build upon that in social media to find a niche. Also I think at the same time companies cannot try to be too different or it ends up being too foreign to social media users and will just get passed over.

  • http://sayreonline.com/ Brennan

    I have seen many companies try to just clone others in social media and it usually does more harm than good. I think they need to find what makes their company unique and build upon that in social media to find a niche. Also I think at the same time companies cannot try to be too different or it ends up being too foreign to social media users and will just get passed over.

  • http://sayreonline.com/ Brennan

    I have seen many companies try to just clone others in social media and it usually does more harm than good. I think they need to find what makes their company unique and build upon that in social media to find a niche. Also I think at the same time companies cannot try to be too different or it ends up being too foreign to social media users and will just get passed over.

  • http://sayreonline.com/ Brennan

    I have seen many companies try to just clone others in social media and it usually does more harm than good. I think they need to find what makes their company unique and build upon that in social media to find a niche. Also I think at the same time companies cannot try to be too different or it ends up being too foreign to social media users and will just get passed over.

  • http://sayreonline.com/ Brennan

    I have seen many companies try to just clone others in social media and it usually does more harm than good. I think they need to find what makes their company unique and build upon that in social media to find a niche. Also I think at the same time companies cannot try to be too different or it ends up being too foreign to social media users and will just get passed over.

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  • http://www.buildingsource.net/ Karen

    Thanks for the list, Jason. I completely agree. If we are only regurgitating information, aren't we clones? We have to give value to our audience by offering original content, and when we do foward, re-post and re-tweet, let readers know how the info can help them or how it helped us.

  • http://www.buildingsource.net/ Karen

    Thanks for the list, Jason. I completely agree. If we are only regurgitating information, aren't we clones? We have to give value to our audience by offering original content, and when we do foward, re-post and re-tweet, let readers know how the info can help them or how it helped us.

  • http://www.buildingsource.net/ Karen

    Thanks for the list, Jason. I completely agree. If we are only regurgitating information, aren't we clones? We have to give value to our audience by offering original content, and when we do foward, re-post and re-tweet, let readers know how the info can help them or how it helped us.

  • http://www.buildingsource.net/ Karen

    Thanks for the list, Jason. I completely agree. If we are only regurgitating information, aren't we clones? We have to give value to our audience by offering original content, and when we do foward, re-post and re-tweet, let readers know how the info can help them or how it helped us.

  • http://www.buildingsource.net/ Karen

    Thanks for the list, Jason. I completely agree. If we are only regurgitating information, aren't we clones? We have to give value to our audience by offering original content, and when we do foward, re-post and re-tweet, let readers know how the info can help them or how it helped us.

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  • http://hidama.tv hidama

    ” Be human – Social media is about building relationships” Exactly! I absolutely press this point all the time when discussing social media, especially Twitter.

  • http://hidama.tv hidama

    ” Be human – Social media is about building relationships” Exactly! I absolutely press this point all the time when discussing social media, especially Twitter.

  • http://hidama.tv hidama

    ” Be human – Social media is about building relationships” Exactly! I absolutely press this point all the time when discussing social media, especially Twitter.

  • http://hidama.tv hidama

    ” Be human – Social media is about building relationships” Exactly! I absolutely press this point all the time when discussing social media, especially Twitter.

  • http://hidama.tv hidama

    ” Be human – Social media is about building relationships” Exactly! I absolutely press this point all the time when discussing social media, especially Twitter.

  • http://culturalinsightz.blogspot.com/ Claudia Weller

    Absolutely. In my opinion social media is one of many ways to connect with other people, exchange ideas and promote your brand or passion. – It is not for the sake of social media themselves but they have to serve you and your aims.

  • http://culturalinsightz.blogspot.com/ Claudia Weller

    Absolutely. In my opinion social media is one of many ways to connect with other people, exchange ideas and promote your brand or passion. – It is not for the sake of social media themselves but they have to serve you and your aims.

  • http://culturalinsightz.blogspot.com/ Claudia Weller

    Absolutely. In my opinion social media is one of many ways to connect with other people, exchange ideas and promote your brand or passion. – It is not for the sake of social media themselves but they have to serve you and your aims.

  • http://culturalinsightz.blogspot.com/ Claudia Weller

    Absolutely. In my opinion social media is one of many ways to connect with other people, exchange ideas and promote your brand or passion. – It is not for the sake of social media themselves but they have to serve you and your aims.

  • http://www.churchpixel.com/ Church Website Design

    Hey David, I have read your blog posting and its quite useful and informative. And yes you are right Social Media is the best way to communicate with other peoples and interact and exchange messages with them. You Social Media tips are useful indeed.

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  • http://www.facebooklicious.com/ Cheap Facebook Developers

    Hey nicely describe. It is really useful for every social media users to work on social media sites

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