Comments on: Making Fan Engagement Your Marketing Mantra for 2013

By: therese_kay

therese_kay — Thu, 21 Feb 2013 11:52:00 +0000

Excellent article. I’m just starting to learn about all this stuff and I now have a good starting point. Thank you!!

By: Facebook’s Hidden Goldmine | OnliGence™

Facebook’s Hidden Goldmine | OnliGence™ — Mon, 11 Feb 2013 11:26:47 +0000

[...] Making Fan Engagement Your Marketing Mantra for 2013 [...]

By: Jayden Chu

Jayden Chu — Mon, 04 Feb 2013 09:56:00 +0000

Nice post Jim! There are a lot of apps out there and the FB Fan Page Marketing App is I think the most popular right now. Marketers should try this one.

By: Rob Walker

Rob Walker — Thu, 31 Jan 2013 11:26:00 +0000

The fact that not all followers will be able to see posts from fan pages may push more businesses into exploring more creative ways of social marketing like apps. Another way to boost a company’s profile on Facebook would be using brand advocates who can spread the message to their network of friends.

By: Sanket Patel

Sanket Patel — Thu, 31 Jan 2013 05:44:00 +0000

I am trying it very soon. I think it is completely worth to figure out all the market apps for getting succeed in the business.

By: Web Outsourcing Gateway

Web Outsourcing Gateway — Thu, 31 Jan 2013 03:48:00 +0000

I’ve been studying how marketing apps work from the links you gave (Offerpop and Wishpond). And I think marketing apps like these offer a great opportunity for marketers and business owners. Might as well try any of these one of these days.

By: Clif

Clif — Thu, 31 Jan 2013 00:23:00 +0000

These seem like great ideas to market yourself. If you’re not a programmer that sounds like a much better approach.

By: Ian Cleary

Ian Cleary — Wed, 30 Jan 2013 22:24:00 +0000

I agree, thanks for your feedback Jim.

By: Jimberkowitz

Jimberkowitz — Wed, 30 Jan 2013 18:17:00 +0000

Hi Ian, I agree with you that the speed that new Facebook marketing Apps are coming on the market is pretty amazing. Of course over time, as is always the case, market leaders will be established. I am really liking how some of these second generation solutions are beginning to look more and more like mainstream marketing tools with a database, analytics, etc. It will be interesting to see how this plays out over time with regard to integration with existing CRM technologies and platforms because ultimately I believe that marketers will want to use one tool that can distribute messaging and promotions through all appropriate channels and then measure the success of their campaign as a whole.

By: Ian Cleary

Ian Cleary — Wed, 30 Jan 2013 15:59:00 +0000

Hi Jim, there are so many good apps out there with tons of functionality I don’t think I’ll be doing any programming! Static HTML iFrame App was very popular but it’s not needed for most cases any more. I think these app providers will get better over time and start really pushing the lead generation/e-mail subscription/sales type options rather than just fans they can’t reach!