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	<title>Comments on: The Two Sides Of Social Media Marketing</title>
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	<link>http://www.socialmediaexplorer.com/social-media-marketing/the-two-sides-of-social-media-marketing/</link>
	<description>Social Media Consulting, Public Speaking and Education</description>
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		<title>By: Ashley Parker</title>
		<link>http://www.socialmediaexplorer.com/social-media-marketing/the-two-sides-of-social-media-marketing/comment-page-1/#comment-56844</link>
		<dc:creator>Ashley Parker</dc:creator>
		<pubDate>Tue, 04 Dec 2012 16:40:00 +0000</pubDate>
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		<description>















It’s great that as
marketers we can monitor consumers’ activity through Facebook and even Twitter.
These social media platforms have greatly enhanced the marketing world and have
made people change how they go after consumers. You can&#039;t just post an ad for a
company online anymore, you need to have a full profile page where consumers
can get information and ask questions of the products for sale.


I find it interesting that
you mention companies should hire technology people as well as the social
marketers. And I agree with you, if you want to understand everything behind
your social media marketing you need someone with a background that can give
you the numbers. This would help your social marketers to better understand if
their marketing is reaching the potential consumer and if there is a larger
group out there they could be reaching.


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		<content:encoded><![CDATA[<p>It’s great that as<br />
marketers we can monitor consumers’ activity through Facebook and even Twitter.<br />
These social media platforms have greatly enhanced the marketing world and have<br />
made people change how they go after consumers. You can&#8217;t just post an ad for a<br />
company online anymore, you need to have a full profile page where consumers<br />
can get information and ask questions of the products for sale.</p>
<p>I find it interesting that<br />
you mention companies should hire technology people as well as the social<br />
marketers. And I agree with you, if you want to understand everything behind<br />
your social media marketing you need someone with a background that can give<br />
you the numbers. This would help your social marketers to better understand if<br />
their marketing is reaching the potential consumer and if there is a larger<br />
group out there they could be reaching.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: wiedenu</title>
		<link>http://www.socialmediaexplorer.com/social-media-marketing/the-two-sides-of-social-media-marketing/comment-page-1/#comment-56604</link>
		<dc:creator>wiedenu</dc:creator>
		<pubDate>Tue, 20 Nov 2012 04:22:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaexplorer.com/?p=16458#comment-56604</guid>
		<description>I think you&#039;ve made some great points. Along the spectrum of companies &quot;doing&quot; social media, those using data are definitely in the top. Would love to see an article (or two, or three) on those companies making it work and how they&#039;re making data work for them.</description>
		<content:encoded><![CDATA[<p>I think you&#8217;ve made some great points. Along the spectrum of companies &#8220;doing&#8221; social media, those using data are definitely in the top. Would love to see an article (or two, or three) on those companies making it work and how they&#8217;re making data work for them.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: The Game Of Risk &#38; Social Media Marketing! &#124;</title>
		<link>http://www.socialmediaexplorer.com/social-media-marketing/the-two-sides-of-social-media-marketing/comment-page-1/#comment-56490</link>
		<dc:creator>The Game Of Risk &#38; Social Media Marketing! &#124;</dc:creator>
		<pubDate>Fri, 09 Nov 2012 00:43:14 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaexplorer.com/?p=16458#comment-56490</guid>
		<description>[...] The Two Sides Of Social Media Marketing (socialmediaexplorer.com)    Share this:                    Filed Under: Business, Marketing, Planning, Social Media, Social Media Marketing, Success Tagged With: Business, Marketing, Marketing and Advertising, Risk, Social media, Social media marketing [...]</description>
		<content:encoded><![CDATA[<p>[...] The Two Sides Of Social Media Marketing (socialmediaexplorer.com)    Share this:                    Filed Under: Business, Marketing, Planning, Social Media, Social Media Marketing, Success Tagged With: Business, Marketing, Marketing and Advertising, Risk, Social media, Social media marketing [...]</p>
]]></content:encoded>
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	<item>
		<title>By: JasonFalls</title>
		<link>http://www.socialmediaexplorer.com/social-media-marketing/the-two-sides-of-social-media-marketing/comment-page-1/#comment-56480</link>
		<dc:creator>JasonFalls</dc:creator>
		<pubDate>Thu, 08 Nov 2012 03:41:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaexplorer.com/?p=16458#comment-56480</guid>
		<description>Certainly.</description>
		<content:encoded><![CDATA[<p>Certainly.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Barbara Mckinney</title>
		<link>http://www.socialmediaexplorer.com/social-media-marketing/the-two-sides-of-social-media-marketing/comment-page-1/#comment-56479</link>
		<dc:creator>Barbara Mckinney</dc:creator>
		<pubDate>Thu, 08 Nov 2012 03:26:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaexplorer.com/?p=16458#comment-56479</guid>
		<description>Hi Jason. Data will be useless if not use and analyze and utilize this interpretation to make the campaign even better. </description>
		<content:encoded><![CDATA[<p>Hi Jason. Data will be useless if not use and analyze and utilize this interpretation to make the campaign even better. </p>
]]></content:encoded>
	</item>
	<item>
		<title>By: JasonFalls</title>
		<link>http://www.socialmediaexplorer.com/social-media-marketing/the-two-sides-of-social-media-marketing/comment-page-1/#comment-56463</link>
		<dc:creator>JasonFalls</dc:creator>
		<pubDate>Wed, 07 Nov 2012 03:29:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaexplorer.com/?p=16458#comment-56463</guid>
		<description>Thank you!</description>
		<content:encoded><![CDATA[<p>Thank you!</p>
]]></content:encoded>
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		<title>By: fionas_h</title>
		<link>http://www.socialmediaexplorer.com/social-media-marketing/the-two-sides-of-social-media-marketing/comment-page-1/#comment-56462</link>
		<dc:creator>fionas_h</dc:creator>
		<pubDate>Wed, 07 Nov 2012 03:26:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaexplorer.com/?p=16458#comment-56462</guid>
		<description>great post Jason and agree - it&#039;s small signposts like knowing the value of Social data that is the mark of someone who truly understands Social Business.</description>
		<content:encoded><![CDATA[<p>great post Jason and agree &#8211; it&#8217;s small signposts like knowing the value of Social data that is the mark of someone who truly understands Social Business.</p>
]]></content:encoded>
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	<item>
		<title>By: JasonFalls</title>
		<link>http://www.socialmediaexplorer.com/social-media-marketing/the-two-sides-of-social-media-marketing/comment-page-1/#comment-56460</link>
		<dc:creator>JasonFalls</dc:creator>
		<pubDate>Tue, 06 Nov 2012 22:49:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaexplorer.com/?p=16458#comment-56460</guid>
		<description>Thanks! Hopefully the food for thought will help folks.</description>
		<content:encoded><![CDATA[<p>Thanks! Hopefully the food for thought will help folks.</p>
]]></content:encoded>
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	<item>
		<title>By: Kkwaite</title>
		<link>http://www.socialmediaexplorer.com/social-media-marketing/the-two-sides-of-social-media-marketing/comment-page-1/#comment-56458</link>
		<dc:creator>Kkwaite</dc:creator>
		<pubDate>Tue, 06 Nov 2012 21:38:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaexplorer.com/?p=16458#comment-56458</guid>
		<description>I think you&#039;ve really hit the nail on the head. The analysis of the relationships seem to be an untapped wealth of knowledge</description>
		<content:encoded><![CDATA[<p>I think you&#8217;ve really hit the nail on the head. The analysis of the relationships seem to be an untapped wealth of knowledge</p>
]]></content:encoded>
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	<item>
		<title>By: JasonFalls</title>
		<link>http://www.socialmediaexplorer.com/social-media-marketing/the-two-sides-of-social-media-marketing/comment-page-1/#comment-56456</link>
		<dc:creator>JasonFalls</dc:creator>
		<pubDate>Tue, 06 Nov 2012 18:37:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaexplorer.com/?p=16458#comment-56456</guid>
		<description>Thanks for the kind words. Every now and then, I&#039;m useful. Heh.</description>
		<content:encoded><![CDATA[<p>Thanks for the kind words. Every now and then, I&#8217;m useful. Heh.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Hmaclean</title>
		<link>http://www.socialmediaexplorer.com/social-media-marketing/the-two-sides-of-social-media-marketing/comment-page-1/#comment-56455</link>
		<dc:creator>Hmaclean</dc:creator>
		<pubDate>Tue, 06 Nov 2012 18:24:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialmediaexplorer.com/?p=16458#comment-56455</guid>
		<description>As always you have an interesting and thought-provoking post.  I love the fact that you are drawing people deeper into the mix than what is typically thought of.  Now, let&#039;s hope people hear the message.  Thanks!</description>
		<content:encoded><![CDATA[<p>As always you have an interesting and thought-provoking post.  I love the fact that you are drawing people deeper into the mix than what is typically thought of.  Now, let&#8217;s hope people hear the message.  Thanks!</p>
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