Backtype Tracks Comments, Adds WordPress Plugin

by Jason Falls · May 7, 200928 comments

The fellas from Backtype and I sat down for a chat recently about their tool, its uses and their new WordPress plugin. Chris Golda and Michael Montano are smart guys who have developed a very useful platform for bloggers and those who want to stay connected to a particular blogger regardless of where they are commenting. We caught up at the Inbound Marketing Summit in San Francisco for an episode of SME-TV.

As you read last week, Kat French reviewed and compared Disqus, the commenting system we use at SME, and Backtype’s new WordPress plugin. Both do slightly different things for one’s blog. Disqus is a more holistic comment system replacement while Backtype’s plugin is more able to add context to a particular blog post. Unfortunately, they don’t work together. Disqus’s system overtakes the WP comments functionality which needs to be accessed by Backtype’s plugin.

All of that is a longwinded explanation of why I don’t have Backtype’s plugin installed on Social Media Explorer. You can go here to check it out on Backtype’s blog.

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About Jason Falls

Jason Falls

Jason Falls is the founder and chief instigator for Social Media Explorer's blog and signature Explore events. He is a leading thinker, speaker and strategist in the world of digital marketing and is co-author of two books, No Bullshit Social Media: The All-Business, No-Hype Guide To Social Media Marketing and The Rebel's Guide To Email Marketing. By day, he leads digital strategy for CafePress, one of the world's largest online retailers. His opinions are his, not necessarily theirs. Follow him on Twitter (@JasonFalls).

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Tagged as: backtype, Christopher Golda, comment system, comment tracking, Michael Montano, Social Media Marketing

Comments & Reactions

Comments Policy

Comments on Social Media Explorer are open to anyone. However, I will remove any comment that is disrespectful and not in the spirit of intelligent discourse. You are welcome to leave links to content relevant to the conversation, but I reserve the right to remove it if I don't see the relevancy. Be nice, have fun. Fair?

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    I haven't visited backtype for sometime now and only one feature was added? The WordPress plugin? :(

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