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Ann Handley

Be Prepared as Digital Natives Demand the 4 Hour Work Week Lifestyle

by · December 4, 2012

After spending 15 years in Corporate America it didn’t take long for me to realize that my generation,  Generation X, quickly fell into the traditions of our parent’s generation, the Boomers. We all commute to work in our high rise buildings, we peer our heads over our desk in North Cubeland, we work 9-5, take our 2-4 weeks of vacation each year, and spend most of our days in conference rooms having meetings about our meetings. In the last decade we’ve started to see innovations with flexible work schedules, work from home options and creative work spaces. As Gen Xers this was liberating and we began to feel like we had work life balance.

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Content Will Rule At ESM Boston!

by · August 31, 2011

Ann Handley and C.C. Chapman are arguably two of the top experts in the world on content. Their book Content Rules, just released in audio book format by the way, has taken the marketing world by storm with their helpful message of re-imagining content for you digital and non-digital efforts.

I’m thrilled that both Ann and C.C. will be gracing the stage at the upcoming Awareness Exploring Social Media Business Summit in Boston, Mass., on Oct. 17. They’ll be a part of an all-star lineup to help audience members get schooled and skilled for digital marketing success in our one-day, intensive learning program.

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Social Media Success Tips Come Straight To Your Office

by · April 20, 2009

It is easy to mistake conferences for excuses to party these days. It seems for every Twitter message or blog post that references learnings gathered in sessions or insights shared by speakers there are a dozen referencing some affiliated social gathering in the evenings. Certainly, I’ve contributed to that imbalance at fun reunions of friends like South by Southwest or Blog World & New Media Expo, my two favorite conferences.

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