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Baja 1000

My apologies for mum being the word on the Beam Baja Twitter Tracker project from last month. The project, which sent me to the Baja 1000 with Robby Gordon and his Monster Energy Trophy Truck where I Twittered updates from the clandestine off-road racing event, was a success. Or at least we think it was.

Beam Baja Twitter TrackerOur goal was to connect fans of Robby Gordon and off-road racing with (sort of) live updates from the duration of the Baja 1000, a race that typically runs 18-26 hours for the winning trucks. Run from Ensendada to Cabo San Lucas, Mexico along the Baja Peninsula, communications and race updates are usually hard to come by.

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Plenty Of Prom Dates, Never Our Crush

November 14, 2007

Inevitably, when several pretty girls want to go to the prom with you, the one you want doesn’t. Such is life, I guess.
Our Baja 1000 Jim Beam Twitter Tracker, which at the time of this post was still on-going, got a lot of love from a lot of people in the days leading up to [...]

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Join Me For Some Real Exploration

November 10, 2007

Social Media Explorer isn’t just the name of my blog, but also my job title. While I threw out the suggestion to Todd Spencer, Doe Anderson’s CEO, as a joke, he cocked his head and said, “I kind of like that.” My business cards arrived a few days later and have proven to be the [...]

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