best practices social media marketing

AutoDesk is deeply integrating social elements into their software and business processes to lead social media innovation in their industry.

Explore hit Minneapolis this week for two days. In thirty-six hours, 250 people listened to the two-day event and heard ideas, tips, trends, best practices and rants covering today’s world of marketing. As Explore founder...read more

If you want to preserve your social media marketing investment, increase your ROI and develop stronger relationships you will need to respect the inbox and develop an email acquisition strategy.

Do you still have people in your company who are scared of letting employees tweet? Is social media still viewed as a “risky” venture? Are you terrified of what an employee might say on a...read more

I recently conducted an interesting test. I was interested in finding a public relations firm that really “got” social and could help integrate some social media and PR strategies. So, I sent a tweet. It...read more

The Social Media Echo Chamber clamors that as business owners, we need to embrace the new media, be transparent, join the conversation and engage with our customers. That sure does have a smooth and flowery...read more