Posts tagged as:

Bing

Why SEO Would Matter Even If Search Engines Stopped Running

by Andrew Hanelly · February 1, 2011

“Isn’t SEO just gaming the search engines?”

If you’ve ever had to make the case for SEO, this Molotov cocktail of cynicism has likely been lobbed your way.

“But good content doesn’t need an SEO strategy.”

Right. It doesn’t. And horses don’t need saddles. But things go a heck of a lot smoother if you have one.

“SEO is just a temporary solution; the way technology changes it’ll be obsolete in a few years anyway.”

Yes, you’re probably right. And this whole Internet fad is probably on its last legs, too.

But I’m not here to make counterarguments to SEO cynics. Because the larger argument is this: Even if Google folded, Bing disappeared, and Yahoo went back to being just another name for crazy, SEO would still matter.

Why? Because the practice of SEO will make your website better, stronger, and easier to use, even if the search engines stopped crawling. Think about it:

Read More →
21 comments

Geolocation done right

by Ike Pigott · November 10, 2010

There’s an old maxim in television newsrooms, that you’re not going to get the audience’s attention unless you clearly sell the WIIFM.

(What’s In It For Me.)

That’s been the failing of so many services within the social media space. It took Twitter more than three years to brand itself as a platform for news. For the longest time, it floundered as people stared at that “What are you doing?” prompt and still didn’t know what the service was about. Twitter is the exception, as most networks that don’t enunciate the WIIFM eventually die.

Read More →
11 comments

What Social Search Means To Your Business

by Jason Falls · November 11, 2009

Image representing Google as depicted in Crunc...
Image via CrunchBase

Bing and Google recently announced partnerships with Twitter and Facebook to provide elements of real-time and social search to their respective search engine results. On the surface, this probably blew past most business owners and marketers as not much in the way of being important. If the information is online, aren’t Bing and Google supposed to find it?

And, frankly, the partnership has some interesting implications, but isn’t phenomenally noteworthy … yet.

Read More →
34 comments

Thinking Bigger: Finding Your Next Big Idea

by David Finch · June 5, 2009

David Finch

David Finch

The ability to think bigger is what separates the average idea from the cutting edge. It’s what builds successful businesses and causes campaigns to generate buzz. Thinking bigger is the difference between a creator and a consumer.  It’s the difference between a thought leader and cheerleader.

Within the last few days the buzz has been around Google Wave and Microsoft’s new search engine, Bing. My inbox and feed reader have been filled with more than one review praising these latest creations. Web sites such as Mashable, ReadWriteWeb, and occasionally here on Social Media Explorer you’ll read reviews of the latest and most current tool or application that will make it easier for you to connect, streamline your social presence, monitoring what others are saying etc. etc. etc.

Read More →
11 comments

Subscribe to SME via email!

Close (X)

Probably the best thing you will do all day.

Select your interests