blog advertising

Today at BlogWorld & New Media Expo, I’m giving a talk on brands and blogs. More specifically, I’m hoping to help bloggers understand the world of marketing a bit more so they can better serve...read more

I was dumbfounded when I read a recent New York Times article about mommy bloggers that indicated a conference session topic at an event called Bloggy Bootcamp was how to let public relations firms know...read more

There exists a bit of a strange symbiosis between bloggers and blogging networks in social media these days. Many bloggers are moving toward the economy of free, leaving advertisements off their blogs, positioning themselves as...read more

Working at an advertising agency, I have the good fortune of seeing the work of incredibly creative people on a regular basis. Unfortunately, the vast majority of what I see is never viewed by the...read more