“After deciding on a course of action, stick to it. This gives your plan the strength of consistency of action.” Gerald Michaelson – Sun Tzu for Success
David Finch
In my recent post, “How to Embrace the Process of Social Media” I communicated my ideas, “that the implementation of a social media strategy is a process more then just one or two events.” The engine that keeps that process moving forward is the discipline of being persistent.
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Overcoming The Corporate Fear Of Blogging
January 16, 2008An executive of an organization looked me dead in the eye recently and said, “I am not comfortable with what people are saying about my product on the Internet. How do I stop them?”
The readers in tune with the world of social media probably just got a chuckle, but it’s no laughing matter. It isn’t [...]