can-spam act
by Jason Falls">Jason Falls
April 27, 2011
Public relations professionals responded en masse to last week’s post offering some guidelines for email pitching. My assertions that PR outreach via email is, indeed, a commercial communications and, thus, falls under the regulatory purview...read more
by Jason Falls">Jason Falls
April 18, 2011
I’ve always considered myself a public relations professional by trade. Even when the general perception of PR isn’t all that good, I still try to advocate for stronger ethics, better measures and more honorable tactics...read more
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