data visualization

In many ways, using infographics to communicate with internal stakeholders serves the same purpose as using them in a content marketing capacity with external audiences. They get people’s attention, help simplify complex ideas, and embed...read more

Before introducing infographics into your content mix, your organization needs to be able to articulate the reasons for using visualization to communicate with your audiences.

The dynamics of sight and how we use our eyes to process information present some compelling reasons to consider using infographics to share information and ideas in order to connect with your internal and external audiences.

With geo-targeting and location-specific data becoming more and more accessible and relevant, Louisville-based YourMapper.com and off-shoot GovMapper.com are suddenly becoming important players in the race to have the world’s largest online mapping platform. I’m not...read more