Analyze all the various channels of marketing and you’ll typically find one thing ties them all together: Content. Content marketing lies at the core of any good marketing effort, not just social media marketing effort. Understand how to build content marketing strategies and you’ll be 10 legs up on most people out there calling themselves “marketers.”
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No Bullshit Social Media
Social Media is no longer about chatting with your friends. It’s about driving business. This book shows you how it can for yours.
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“Jason and Erik are the real deal: They blend heartfelt sincerity with technical know-how and experience. This book gives you a lot to chew on, and if you let it, gives you a serious step up on your competition.”
— Chris Brogan, Best-Selling Author of Trust Agents.
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