Welcome to the latest episode of Explore Marketing Uncensored, Social Media Explorer’s official podcast. Explore Marketing Uncensored is your one-way ticket into the twisted minds of some of the greatest digital marketing and social media thought leaders around. The goal: to provide marketing executives with the knowledge they need to be rock stars in their organization.
For this episode Brandon Mendelson, author of Social Media Is Bullshit, goes toe-to-toe with hosts Jason Spooner and Jason Falls, to finally state once-and-for-all whether or not social media is indeed bullshit. Inspired by Jason Falls’s and Brandon’s fireside chat at the last Explore event, the group talks through the various shades of bullshit currently affecting the social media marketing world. We also identify the true “secret” for how to get your content to go viral. No bullshit.