“I suppose it is tempting, if the only tool you have is a hammer, to treat everything as if it were a nail.” – Abraham Maslow
In the last year, I’ve moved from a multidisciplinary web agency to a small consultancy to a huge eCommerce retailer. In each of these business environments, I’ve noticed how discipline bias can show up in different ways to reduce the effectiveness of any business’ marketing efforts.
We know online retailers are battling with real-time consumer demands, negative online reviews and shopping cart abandonment from busy consumers. Plus, we add in the demands of integrating social media and plates start overflowing. The challenges are real and the solutions aren’t always easy. So the Social Media Explorer team is happy to bring you a useful and informative webinar to give you insights right from some of the industry’s leading experts.
Hear how expert online retailers are dealing with:
- Tips to decrease shopping cart abandonment
- How to integrate social media into the online shopping experience