efficiency

Okay, confession time:  I’m secretly a David Allen/GTD groupie.

I discovered Allen’s stuff several years ago, when I was the in-house marketing person at a large regional commercial construction company.  As basically a one-person marketing department, I had to juggle a lot of different priorities and tasks, and my workday was really unpredictable.  One day I might be editing video for the annual Christmas party, the next I might be writing radio copy or designing a print advertisement, and later that afternoon I’d be wrestling with nailing down invitations, RSVPs and other details for a customer appreciation golf outing (or acting as the “drink cart girl” at the same).

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