facebook strategy
by Mark Smiciklas">Mark Smiciklas
November 16, 2011
There seems to be strategic flaws with many of the ‘voting’ contests hosted by brands on Facebook. On the surface, promotions are often deemed successful based on buzz and ‘likes’. But what about relevance? Awareness...read more
by Mark Smiciklas">Mark Smiciklas
September 14, 2011
Over the last couple of years strategies for using Facebook to connect with your audience, market your business and manage your brand have evolved beyond simply posting content to your wall. Here’s an old school...read more
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