Like it or not, kiddos, FeedBurner is going away.
Cry, whine, kick your feet if it makes you feel better. Work your way through the five stages of grief, if you like. The smoke signals coming out of the Googleplex for the past months might as well be an airplane skywriting “Abandon ship, FeedBurners” across the horizon.
If you’ve got a blog with thousands of subscribers, it’s time to take action.
The social web has almost relegated website traffic to a shoulder shrug of a statistic for some. But the number of people of visit your website or blog is an important measure of your reach or exposure. However, many people make a mistake in analyzing or even determining a website’s traffic. And the social web is partially to blame.
RSS feeds change not only the metric, but the information you’re looking for. Here’s why: