Brendan Coffey’s latest article in Spirit Magazine (Ground Floor, p. 61, December 2007 issue) might be the most fascinating thing I’ve read this year (2007, not 2008 for those of you late to find this). Maybe my attention-deficit-disorder RSS reading and similar approach to mainstream media has gotten the best of me, but I was [...]
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Jason Falls is the director of social media for Doe-Anderson, a brand-building agency in Louisville, Ky., specializing in building brand enthusiasts. A public relations professional by trade and writer by craft, Falls is co-founder of the Social Media Club Louisville. This blog is his own, contains his opinions and observations and does not necessarily reflect those of Doe-Anderson or its clients. For more email him at jason-at-jasonfalls.com.
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