As indicated earlier this week, Crystal Peterson and I presented Thursday night to a group of young professionals associated with the Advertising Federation of Louisville. As promised, here’s our PowerPoint presentation.
While my post from Monday stirred some interesting discussion in the comments, I want to stress that the point of the presentation was not to [...]
Jason Falls is the director of social media for Doe-Anderson, a brand-building agency in Louisville, Ky., specializing in building brand enthusiasts. A public relations professional by trade and writer by craft, Falls is co-founder of the Social Media Club Louisville. This blog is his own, contains his opinions and observations and does not necessarily reflect those of Doe-Anderson or its clients.





