Jason Falls

Razorfish has published a pleasantly useful report on social media called, “The Razorfish Social Influence Marketing Report.” You can download the report on Razorfish’s website here. It’s well worth the read.

The company’s VP and Global Social Media Lead, Shiv Singh sent a number of marketing and social media bloggers advanced copies of it last weekend in hopes we would write about it. I normally have little time to read reports or books, but most things coming out of Razorfish are pretty good and Singh has a stellar reputation, so I gave it a look see.