If there’s one thing I’ve done well professionally through the years is network. A year ago, no one in the social media space, or among national thought leaders on public relations (the basis of my professional discipline) knew who the hell I was. Two years ago, no one in the Louisville market did. Granted, much [...]
Tags Archives
SXSW Offers The Best Networking: Off-Line
Blogger Social Takes Social Networking Off-Line
There’s nothing quite as exciting to me than connecting with people. The Internet offers multitudes of ways to do it. You can meet cool folks who share interests, be challenged by those who sometimes disagree with you and all avenues in between.
But I’m a social person at heart. I like shaking people’s hands, laughing at [...]
Word of Mouth Driven by Others
By Jason Falls and Geoff Livingston (Posted simultaneously on The Buzz Bin)The following chart from eMarketer.com shows a Burst Media survey indicating the best source for automotive information according to U.S. in-market internet users in December.
The most trusted place? Websites that other than an automobile company’s site (and blog). Thirty-nine percent — much higher than [...]
Best Of Social Media Explorer: January
Alas, the first month of the year is behind us and, yes, there’s still a football game or two to be played. Well, it’s better than hockey playoffs in June and the NBA Finals in July.
In an effort to better catalog the most useful posts offered up here on Social Media Explorer, here’s a list [...]
Outing The Ad Business - Holy Fark! Part 3
Episode 3 of our Holy Fark! series with Fark.com founder and author Drew Curtis turns the focus on traditional media. Curtis says newspapers and television news aren’t in trouble, as many industry watchers say, they’re just used to larger profits. He then takes us through an explanation of why the Internet is outing the advertising [...]
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About
Jason Falls is the director of social media explorer for Doe-Anderson, a brand-building agency in Louisville, Ky., specializing in building brand enthusiasts. A public relations professional by trade and writer by craft, Falls is co-founder of the Social Media Club Louisville. This blog is his own, contains his opinions and observations and does not necessarily reflect those of Doe-Anderson or its clients.
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