Posts tagged as:

Louisville

MetroMojo Unveils New Features, White Label Solutions

August 8, 2008 · Comments

I spent the morning recently with Keith Ringer and Chuck Burke of MetroMojo.com. The parent company of LouisvilleMojo.com, one of the first, and to my knowledge most successful, local social networks, MetroMojo has repositioned itself as a white label social networking solution. The biggest difference between MetroMojo and others? Proven scale and long-term experience.

With LouisvilleMojo.com hitting 50 million pageviews per month and serving as a sandbox-type test platform for the feature set, clients of MetroMojo’s platform can rest assured features will scale and servers will be able to handle the load. Because of the diversity in feature offerings, an established advertising platform and Mojo’s approach as content enablers, not primary content providers, the solution is custom made for media properties (television and radio stations or newspapers) trying to leap the Web 2.0 hurdle.

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Evangelizing Social Media

May 21, 2008

NOTE: This post is cross-posted here and on the Social Media Club Louisville site.
In January, Todd Earwood and I officially founded the Social Media Club’s Louisville chapter. We had about 35 people show up for our first meeting. Since then, we’ve met monthly and had a great time learning and growing our networks together.
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Do You Want A Social Media Job? I’m Hiring.

April 23, 2008

NOTE: This position has now be filled. Thank you for reading and for your interest. If we hire in social media again, we’ll post another entry. Just in case, subscribe to our feed!
Early in 2007, a singular client came to Doe-Anderson asking for guidance in the social web. Since that time, almost all of our [...]

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Elements Of Social Media Doesn’t Make Your Site Social

March 6, 2008

Louisville’s daily newspaper, the Courier-Journal, is readying the launch of a new website. I was invited to preview the beta site and offer some feedback. While what follows is much of that reaction, the mistaken strategies behind the social media elements of the Courier’s new site are a common mistake made by newly designed “social” [...]

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Public Art, User-Generated Content And Social Media (Un) Thinking

January 8, 2008

There are 10 interesting new billboards around the city of Louisville. They’re electronic art designs by Argentinean artist Flavia Da Rin. They include a texting number and a keyword. When you text the keyword to the number, you get a web address and a codeword. You browse there and unlock the billboard art on the [...]

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