The first 459 times I suffered through product demos and webinars for market research and social media measurement solutions the companies all wound up with the same promise: We’ll give you a 50+ page PowerPoint deck each quarter that has 150 full-color charts and graphs you don’t understand or care about with a cover page of “actionable insights” that we spend about an hour coming up with all for the low, low price of $150,000 per year. Ever since, I’ve been in search of something that A) Produces more meaningful information and B) Is priced somewhere other than the “are you effin’ kidding me” range.