Apparently, Social Media Explorer spent much of last week at No. 1 on the AdAge Power 150 list. Lots of folks have congratulated me as if I’d won some great prize. I’m sure some people on the list have crocked an eyebrow at the rating wondering what kind of back door engineering I participated in over the last few months to game the system and jump up the charts. Several people, online and off, have asked me how I did it.
I did one thing and one thing, only. I posted good content.
There’s nothing quite as exciting to me than connecting with people. The Internet offers multitudes of ways to do it. You can meet cool folks who share interests, be challenged by those who sometimes disagree with you and all avenues in between.
But I’m a social person at heart. I like shaking people’s hands, laughing at their jokes and slapping them on the shoulder. I like sharing a meal (or a cocktail or three) with a real human being, not digital banter with a two-dimensional avatar. I’ve written
before about how networking socially (my term for off-line social networking) is imperative to growing your blog, your influence and yes, your business, whether on-line or off.