online marketing

Your business needs to attract customers, as well as build a loyal fan and follower base. As you would expect with the digital world, there are many online avenues and channels your business can utilize...read more

No doubt you’ve seen those folks on street corners waving around signs and giant arrows attempting to entice you to patronize a nearby store. I have to believe they earn minimum wage. The job doesn’t...read more

Online optimization requires a mix of search, social and mobile to help brands connect with customers across the entire sales cycle. Tips on today's optimization from Lee Odden and more.

My wife and I have been attempting to hit the local farmer’s market every Sunday. Our intention is to eat healthier and support some local businesses. This last Sunday marked our second trip and being...read more

According to an article in AdWeek and a survey conducted by recruiting firm Heidrick & Struggles, chief marketing officers are unhappy with their digital strategies. H&S polled 111 senior marketing executives at firms with $1...read more