[flickr style="float: right"]photo:2052055757[/flickr]September 14, 2007 — yes, just a year ago this week — was the date of the first blog post on Social Media Explorer. At that point, very few people in the social media world knew who Jason Falls was. My grand idea for a public relations blog fizzled but my passion for [...]
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How To Grow Your Personal Brand
Personal Branding And Reputation Management, The Topic And The Action
In June of this year, Crystal Peterson, Doe-Anderson’s Sr. VP for Human Resources, and I presented a personal branding and online reputation management talk at the Louisville Advertising Federation’s Young Professionals event. You can read about it here and see the slide show presentation here.
Today, that discussion continues and expands on WFPL, Louisville’s NPR affiliate [...]
Your On-Line Life Has Windows
As indicated earlier this week, Crystal Peterson and I presented Thursday night to a group of young professionals associated with the Advertising Federation of Louisville. As promised, here’s our PowerPoint presentation.
While my post from Monday stirred some interesting discussion in the comments, I want to stress that the point of the presentation was not to [...]
Defining Your Personal Brand
Everyone is talking about social media and social networking as marketing tools these days. Reaching consumers in the online world is affecting every marketing decision made by CEOs and CMOs today, imposing drastic effects on our business.
We are the experts on digital marketing for our clients - recommending new ways, through social media and networking, [...]
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About
Jason Falls is the director of social media for Doe-Anderson, a brand-building agency in Louisville, Ky., specializing in building brand enthusiasts. A public relations professional by trade and writer by craft, Falls is co-founder of the Social Media Club Louisville. This blog is his own, contains his opinions and observations and does not necessarily reflect those of Doe-Anderson or its clients. For more email him at jason-at-jasonfalls.com.
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Recent Entries
- More 2009 Predictions … And A Few Of Your Own
- Why Integration Is Critical For Internet Marketing
- Social Media Target Strategies For A Better 2009
- The Practical Guide To Content Tagging In Social Bookmarking
- My Top 5 Social Media Tools of 2008
- The 2009 Cult Classic Movie Guide to Social Media Strategy
- A Little Holiday Cheer From Social Media Explorer
- Is The Future Of Advertising Public Relations?
- How I Used Social Media to Build an Offline Network
- Yes, Virginia, There Really Is an Audience for Podcasts.
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