PR

Editor’s Note: The following is a guest post from Jiyan Wei, director of product management for PRWeb. You have a message and so does your competitor. Which one receives the most exposure and reaches prospects...read more

Lately I’ve gotten involved in a number of discussions with public relations people who are trying to leverage social for their clients’ needs.  Some of these people are socially active, but not entirely socially savvy;...read more

If you did a tag cloud on what was being bounced around the social media echo chamber in the last 14 days, the word “influence” would probably be the largest. Yes, even larger than “Old...read more

Let’s get one thing straight about press releases: They are not the primary driver for good public relations. Words on paper does not a relationship make. They are, however, an important component to delivering information...read more

I gave a talk to the local Blugrass Chapter of PRSA today inspired by my PRSA International session with Heidi Sullivan and Jay Krall from Cision entitled, “Not All Blogs Are Created Equal.” While the...read more

I recently arranged for a group of bloggers in a certain industry to receive some exclusivity in advance notice of a new product. There was no stipulation from my client that they write about the...read more