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privacy

Kat French

Kat French

Last week, David and I got the opportunity to hear Geno Church of Brains on Fire speak about word of mouth marketing and social media, courtesy the Louisville AMA and Social Media Club Louisville. He ended the presentation with the story of the role social media played in a pivotal, scary event in his own life as a parent. It got the gears turning in my head.

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Do You Know Who Your Friends Are? Google Does.

June 19, 2008

Robert Scoble is known for befriending nearly anyone in the social media space. It’s part of his appeal. Nice guy, well-loved blog, interesting TV show, popular columnist and everyone’s cyber-friend. But what happens when friend or follower status is taken out of context?

I’ve met Robert. I’m digital friends with him on several social networks like [...]

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How Personal Is Too Much?

April 21, 2008

My daughter Katie was born late Saturday night. She was six pounds, two ounces and 17 inches long. Mother and baby are exceptionally well. My son Grant and I are good, too.
[flickr style="float: left"]photo:2426616395[/flickr]Katie came early – three weeks to be exact – and we didn’t know she was coming until late Friday afternoon when [...]

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Employee Policies For Social Media Participation

March 7, 2008

Does your company support your participation in social media? Are you apprehensive about admitting you work there when you comment on blogs, participate in forums or list your workplace or contact information on social networks?
Chances are those of you reading this blog have discussed your social media participation with your employers or you work for [...]

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Someone Is Building A New Internet

December 18, 2007

Brendan Coffey’s latest article in Spirit Magazine (Ground Floor, p. 61, December 2007 issue) might be the most fascinating thing I’ve read this year (2007, not 2008 for those of you late to find this). Maybe my attention-deficit-disorder RSS reading and similar approach to mainstream media has gotten the best of me, but I was [...]

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Facebook Will Kill You And Other Data Mining Myths

December 5, 2007

Valeria Maltoni shared an interesting video on Conversation Agent today that got me riled up. I started to comment on her post and then realized the length of my response might shut down her servers. So she gets credit, I’m copying and pasting all this there, but I wanted to share the video and my [...]

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Defining Your Personal Brand

October 12, 2007

Everyone is talking about social media and social networking as marketing tools these days.  Reaching consumers in the online world is affecting every marketing decision made by CEOs and CMOs today, imposing drastic effects on our business.
We are the experts on digital marketing for our clients – recommending new ways, through social media and networking, [...]

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Social Media Policy: Corporate, Personal Responsibility

October 2, 2007

As I pointed out in a previous post, much of the impetus for this blog is an ongoing conversation with Crystal Peterson, Doe Anderson’s Sr. VP and Director of Human Resources, about the deliniation between an employee’s right to have a personal life online and the company’s right to monitor it. While I promise Crystal [...]

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Exploring Social Media?

September 24, 2007

Much of the impetus for this blog stemmed from a series of discussions I had with Crystal Peterson, Doe Anderson’s Senior Vice President and Director of Human Resources, concerning the separation between online activity of a professional nature and that of a personal one. We both agree it is largely uncharted territory from both an [...]

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