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7 Tools I Could Not Live Without When Working Remotely

by · July 11, 2014

In my last post, I shared a few tips to help you set yourself up for success as a remote-worker. But, getting setup is just the beginning. It takes organization, simplification and the help of several tools to stay efficient.

Here are the seven tools I rely on to be efficient, effective and to exceed expectations during any given workday:

Basecamp There is nothing more stressful than not having what you need, when you need it. Basecamp is a project management tool that helps you keep everything and everyone in one place. At SME Digital, the agency arm of Social Media Explorer, we use Basecamp for all client and internal projects. Having all communication, meeting notes, deliverables and files in one place, accessible to all internal team members and clients makes projects run smoothly. We also use the task feature that allows us to assign “to-dos” to specific people with a due date to serve as a reminder.


Best Productivity Tools for People On The Go

by · May 2, 2013

How did people ever get anything done before smart phones? From note-taking to file storage, there are innumerable applications dedicated to making your life easy and productive, especially if you’re constantly floating from city-to-city, job-to-job. If you’re constantly on the go, I’d consider checking out some of these awesome apps to stay afloat in today’s ultra-busy world.


The Pursuit of Writing

by · November 30, 2012

I’m a writer. The day I figured out that was the best way to describe the essence of what I do, my craft, my calling … life made more sense.

Sure, I can blog. I can write a book. I can write silly emails to friends (and sometimes do for fun). It manifests itself in multitudes of ways, but regardless of what other labels people want to put on it, I’m best described as a writer.


Reclaiming Sanity

by · November 19, 2011

You hear a lot of people bemoaning the fact they’re “plugged in” too much. “I’m going off the grid this weekend! Need to unplug!”

Certainly, I’m in the circle of the oft-plugged-in and could use a little down time from screen time from time to time. But it’s not being plugged in that I think people grow tired of. It’s how they use their budget of such time.

Social media tools have allowed us to be incredibly schizophrenic in our daily communications. Maintaining an active Twitter account alone can eat up and entire day if you let it. Add email, Facebook, Google+, LinkedIn, instant messaging, texting and the like and, if you’re even a remotely social person, you burn an awful lot on just the churn of daily conversing.


Content Marketing Lessons from Warren Buffett

by · April 5, 2011

Warren Buffett would have made an excellent blogger.

Unfortunately, he’s too busy finding places to stack his piles of money to give it a shot but he really could have been something special.

He’s been through highs and lows in the stock market, and has always managed to come out on top. Along the way he’s learned a lot of valuable lessons, and a much of it can be applied to content marketing.

Some of his best insight:

“Someone’s sitting in the shade today because someone planted a tree a long time ago.”

warren buffett content marketing lessons

Image: thewalkingirony


Want Infinite Blog Post Ideas?

by · March 15, 2011

I saw the best minds of my generation destroyed by Facebook.

OK, so maybe destroyed is a bit dramatic, but they were at least heavily distracted by it.

And so it goes. We in the world of content marketing have a lot of things to click on. There are blog posts to read. There are whitepapers to download. There is research to skim. There is news to dissect. There are viral videos to watch. There are infographics to print out. There are webinars to attend. There are podcasts to tune in to.

It all becomes a bit exhausting after a while.


Integrate Social Media … In Real Life

by · January 6, 2011

There’s often a gap between the idea of social media (what can happen in your head) and the practice of social media (what happens in real life).

Maybe your “social media engagement strategy” seemed more solid in the PowerPoint presentation. The “monitoring station” seemed to work better during discussion meetings. And the enthusiasm has vanished from the honeymoon that followed your organization’s marriage to social media.

In other words, the ideas all sounded good, but getting the organization to change overnight was more difficult than it seemed it would be. No one actually wanted to digest a pie in the sky social media initiative so we just sort of took a bite, smiled, then spat it out when no one was looking.


Shoeboxed Minimizes Busy Work

by · December 13, 2010

If there’s one thing I’ve had to adjust to as a small business owner, it is budgeting the time needed each month to do the busy work of being in business. Whether it’s paying bills, filing receipts with my accountant or inputting dozens of business cards into my contacts or customer database, there’s just some time you have to allot each month for administrative tasks. When the commercial says, “There’s an app for that,” they’re not wrong.


Conference Productivity Tips For SXSW

by · March 10, 2010

South by Southwest Interactive begins in ernest tomorrow as geeks from everywhere descend upon Austin, Texas. If you’ve heard of “South by,” you’ve probably been told it’s an amazing experience that is largely defined by parties and networking. Conference productivity is often tossed by the wayside at these things, but if you don’t plan for business success while attending them, then why are you going?

Conferences of any kind are only as productive as you make them. You can to to every session and learn a lot. You can go to none and do the same. If you’re goals are more business driven, the hallways and blogger lounges are where the action is, if not the exhibition floor. But you can’t just show up and be productive.