Rapid Prototyping
by Nichole Kelly">Nichole Kelly
October 15, 2014
One of the things you’ll learn when measuring ROI is that you need an effective way to quickly test ideas for effectiveness before big marketing dollars are put behind them. One of the biggest challenges...read more
by Tracey Parsons">Tracey Parsons
March 27, 2014
In my job at SME Digital, I get to talk to some of the world’s best brands to help them focus, expand, grow, enhance, develop (or all of the above) their social strategy. And in...read more
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